Friday, November 14th 2008

NVIDIA to Cut Graphics Card Prices to Counter AMD/ATI ?

Industry watcher DigiTimes has some good news today. Apparently, disturbed by the rising presence of ATI in the discrete graphics card market, NVIDIA is planning a counter attack with the easiest way possible - cut the prices of its products. If the information is right, NVIDIA is going to slash the prices across its entire high-end GeForce GTX 200 line-up, as well as the mainstream GeForce 9800 GT and GeForce 9600 GT series. Unfortunately, the other piece of information as of when and by how much the prices will go down is unknown.
With AMD making gains in the discrete graphics card market - rising to around 40% in third-quarter 2008 according to a recent report from Jon Peddie Research (JPR) - Nvidia is planning to cut its graphics card prices in an attempt to curb further loss of market share, according to sources at graphics card makers.
AMD anticipates taking 50% of the market after reducing prices for its ATI Radeon HD 4000 series products, but to counter Nvidia has also made moves to cut prices for its GeForce GTX 200, 9800 GT and 9600 GT series.
Source: DigiTimes
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53 Comments on NVIDIA to Cut Graphics Card Prices to Counter AMD/ATI ?

#1
johnnyfiive
Cool, I was looking at getting a GTX260 too. :) Drop that GTX 280 to current GTX260 216 pricing and I will without a doubt get one. :)
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#2
PCpraiser100
This is cool, however I am thinking about waiting for the HD 5000 series to come out.
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#3
jamrop
Typical, Just ordered a 260

2 bad news for me, ati release the gpgpu free software and now Nvidia will be lowering prizes

Sucks to be a buyer sometimes :P
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#4
newtekie1
Semi-Retired Folder
Hopefully, we will see the 55nm parts start to hit the market soon. Higher clocks at the same price points would work nicely too.
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#5
Kreij
Senior Monkey Moderator
Price wars, FTW !! :laugh:
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#6
ShadowFold
This calls for an AMD price drop! I think these sound fair:
HD 4870X2 - 450$
HD 4850X2 - 320$
HD 4870 - 200$
HD 4850 - 130$
HD 4830 - 89$
HD 4670 - 60$

AMD needs to hire me :D
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#7
phanbuey
yeah baby... 3rd gtx 260 for me :nutkick:

Now if only AMD started to gain market share in the CPU dept, we could be getting somewhere.
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#8
lemonadesoda
malwareNVIDIA is going to slash the prices
Verb: slash
  1. Cut with forceful sweeping strokes; as with a saber or machete
  2. Beat severely
  3. Cut drastically
OK, so let's hold them to their marketing blurb. 30% or it ain't slashing!
Posted on Reply
#9
iStink
I'll get a gtx280 if it falls to the 350 range
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#10
MilkyWay
lol Slash, hahaha i just expect the main man himself to come and cut nvidias prices

looks like a prime opportunity to get a gtx260 me thinks
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#11
mdm-adph
ShadowFoldThis calls for an AMD price drop! I think these sound fair:
HD 4870X2 - 450$
HD 4850X2 - 320$
HD 4870 - 200$
HD 4850 - 130$
HD 4830 - 89$
HD 4670 - 60$

AMD needs to hire me :D
If they drop the price of the 4830 to $89 I'm going to put my fist through my monitor for buying a new card just two weeks ago.
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#12
..'Ant'..
About time they will slash their prices again, there pretty expensive. I was thinking of going ATI since they cost less.
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#13
TRIPTEX_CAN
I enjoy the fact Nvidia has to "slash" prices to remain competitive with AMDs release prices.
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#14
Kreij
Senior Monkey Moderator
TRIPTEX_MTLI enjoy the fact Nvidia has to "slash" prices to remain competitive with AMDs release prices.
It goes both ways. I am just glad that the competition keeps things in check.
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#15
TRIPTEX_CAN
KreijIt goes both ways. I am just glad that the competition keeps things in check.
Yeah thats the most important part.
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#16
Unregistered
DOOOO ITTTTT, wanted a new gtx260 for quite some time :) looking forward to some price cuts. :toast:
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#17
MKmods
Case Mod Guru
I just got a Crossfire mobo and was planning on a pair of 4830s to go with it...Nvidia is gonna have to cut pretty deep to beat that.
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#18
imperialreign
MKmodsI just got a Crossfire mobo and was planning on a pair of 4830s to go with it...Nvidia is gonna have to cut pretty deep to beat that.
that's a rather odd pair to crossfire . . . you doing a build for someone?
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#19
mdm-adph
imperialreignthat's a rather odd pair to crossfire . . . you doing a build for someone?
Hey, they're incredibly cheap, even more so if the price is dropped -- and two of them can beat a GTX 280 at most resolutions, I'm pretty sure. :D
Posted on Reply
#20
MKmods
Case Mod Guru
I have been running SLI for quite a while (7600GS,GT, 8600GT,8800GT,9600GT,9800GT,GTX) But the 4830s seem to me a sweet spot (like the 9600GTs were) Price wise they are under $100 (I paid $159 for my 8600GTs, lol) but they are 256bit, 512 mem (just seem special to me for some reason)

I just wish the mobo I ended up with had 3 or 4 PCI Ex slots..:eek:
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#21
imperialreign
mdm-adphHey, they're incredibly cheap, even more so if the price is dropped -- and two of them can beat a GTX 280 at most resolutions, I'm pretty sure. :D
oh, I'm sure as well . . . just curious. I would assume spend the little extra on the 4850s, but then again, if gaming isn't a primary necessity, than a 4830 is more than enough.
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#22
Bytor
Glad to see they dropped the prices for the Nvidia crowd here...

Come on ATI 5xxx series...
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#23
MKmods
Case Mod Guru
imperialreignoh, I'm sure as well . . . just curious. I would assume spend the little extra on the 4850s, but then again, if gaming isn't a primary necessity, than a 4830 is more than enough.
I just saw this
www.hexus.net/content/item.php?item=16300
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#24
mdm-adph
imperialreignoh, I'm sure as well . . . just curious. I would assume spend the little extra on the 4850s, but then again, if gaming isn't a primary necessity, than a 4830 is more than enough.
Isn't a "primary necessity?" That's a very subjective statement -- gaming is a primary necessity for my computer, and all I've got is a 4670. :D

Two 4830's in Crossfire would be incredible performance compared to just about any single GPU out there. Remember the reviews? When overclocked, the 4830 was equal to a 4850 -- it suffers very little from those missing stream processors. ;)
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#25
imperialreign
MKmodsI just saw this
www.hexus.net/content/item.php?item=16300
that's quite impressive, TBH, I'm a tad shocked by how well they performed - wasn't expecting them to best a single 4870 by that kind of margin.
mdm-adphIsn't a "primary necessity?" That's a very subjective statement -- gaming is a primary necessity for my computer, and all I've got is a 4670. :D

Two 4830's in Crossfire would be incredible performance compared to just about any single GPU out there. Remember the reviews? When overclocked, the 4830 was equal to a 4850 -- it suffers very little from those missing stream processors. ;)
it depends I think on one's prefered style of game, as well as how cranked you like to have the IQ settings - I mean, if you play more RTS, then there isn't as much of a need for the sheer overkill of higher cards . . . but FPS, though, can be a different story.

Personally, I'm an advocate for multi-GPU setups. Once you get over that initial laodout min-stuttering, they're smooth as cream. Once you try two at one time, though, it's hard to go back to just one :toast:

I'll defi give you the fact that 4000 series OC to the next card, without a doubt. Even an OC 4850 is on par with a 4870. The whole 4000 series is an excellent offering from ATI, the likes of which we haven't seen since the 1900 series was released.
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