NVIDIA is planning to launch its performance-segment GeForce RTX 4070 "Ada" graphics in about a month from now, with the official launch date set for April 13, and sales commencing on that day. Reviews for new graphics cards typically go up a day or two ahead of product availability. With the RTX 4070, however, NVIDIA is planning to try something new. The company is setting April 12 as the review NDA for the cards that are selling at the MSRP set by NVIDIA; and April 13 for graphics cards priced at a premium (think overclocked designs). This probably incentivizes NVIDIA's board partners to have at least one custom-design card that they're selling at the NVIDIA MSRP; so that their brand can get exposure sooner.

At this point we don't know what NVIDIA's MSRP for the RTX 4070 is. The RTX 4070 Ti launched at an MSRP of $799. The RTX 4070 is rumored to be based on the same "AD104" silicon as the RTX 4070 Ti, but heavily cut-down. The card is expected to feature 5,888 CUDA cores, out of the 7,680 physically present on the silicon, which the RTX 4070 Ti maxes out. The memory sub-system is surprisingly the same, with 12 GB of 21 Gbps GDDR6X memory across a 192-bit wide memory interface, working out to 504 GB/s of memory bandwidth. Most premium ("non-MSRP") boards are expected to resemble RTX 4070 Ti cards, as their board designs are the same; whereas the ones meant to sell at MSRP could see some cost-cutting to suit the lower typical graphics power (TGP) of the RTX 4070.

It has been pretty much confirmed that the NVIDIA GeForce RTX 4070 (non-Ti) is launching in April, but now, the rumored date has been specified as April 13th. The latest report comes from a well known leaker, hongxing2020, over at Twitter, who has a pretty good track record and had correct dates for RTX 30 and RTX 40 series launch dates. In case you missed it, the NVIDIA GeForce RTX 4070 is based on the same AD104 GPU as the RTX 4070 Ti, with slightly fewer cores, but still comes with the same memory specification as the Ti version.

This means the GeForce RTX 4070 should feature 46 streaming multiprocessors (SMs) which should leave it with 5,888 CUDA cores enabled. It will come with 12 GB of GDDR6X memory on a 192-bit memory interface. The TDP is rumored at 200 W. There were some rumors that NVIDIA could have three different SKUs for the RTX 4070, with 16 GB, 12 GB, and 10 GB of VRAM, but so far, this has just remained as a vague rumor coming from Eurasian Economic Commission (EEC) regulatory filings. NVIDIA is slowly completing the RTX 40 series lineup, so hopefully we will not have to wait too long for updates on the RTX 4060 Ti and the RTX 4060. NVIDIA, and its founder and CEO, Jensen Huang, will be holding the opening keynote at GTC on March 21st, so we could get at least some updates for the future GeForce lineup.

NVIDIA is possibly readying three memory-based variants of the upcoming GeForce RTX 4070 "Ada" performance-segment graphics card, suggests a GIGABYTE leak. The company put up a game bundle information page on its website, which inadvertently leaked the three RTX 4070 variants in its "eligibility" section; so this is slightly more credible than a case of GIGABYTE anticipating NVIDIA SKUs with the Eurasian Economic Commission (EEC) in its regulatory filings. The leak mentions three distinct SKUs—RTX 4070 10 GB, RTX 4070 12 GB, and RTX 4070 16 GB. The predecessors of the RTX 4070 tended to be NVIDIA's bestselling graphics cards each generation, next to the xx60 series.

The billion-dollar question hence would be exactly how NVIDIA segments the three SKUs—whether it stops at just memory size and memory bus width; or whether it will also tinker with core-configuration, and possibly even base one of the three SKUs on a physically smaller silicon, such as the AD106. The "RTX 4070" rumored to be a single SKU until now, was expected to be carved out of the AD104, with 5,888 out of 7,680 CUDA cores being enabled. NVIDIA faced stiff criticism from the media and gamers for such segmentation for its RTX 4080 16 GB and RTX 4080 12 GB, with the company being forced to cancel the market-release of the latter, and relaunch it under the name RTX 4070 Ti.

Marketing pictures of two custom-design GeForce RTX 4070 "Ada" (non-Ti) graphics card models by GALAX, were leaked to the web. The more simple-looking of the two is very likely the GALAX RTX 4070 EX Gamer White; while the other more flashy of the two, could be the GALAX RTX 4070 SG White. What's interesting is that both cards are triple-slot, including with their I/O brackets, for what is supposed to be a mid performance-segment product positioned below the recently launched RTX 4070 Ti.

Rumored specifications of the RTX 4070 (non-Ti) have it, that the SKU is based on the same 4 nm "AD104" silicon as the RTX 4070 Ti, albeit significantly cut-down, with only 46 out of 60 streaming multiprocessors (SM) on the silicon being enabled (that's 76% of the available SIMD machinery). This works out to 5,888 CUDA cores, 46 RT cores, and 184 Tensor cores. The card might get the same 12 GB memory size, across the 192-bit GDDR6X memory bus of the AD104, with the same 21 Gbps memory speed, working out to 504 GB/s bandwidth. One reason why GALAX's cards look this buff could have to do with NVIDIA's partners reusing their RTX 4070 Ti board designs for their premium RTX 4070 cards.

NVIDIA has reportedly begun shipping NVIDIA GeForce RTX 4080 graphics cards with a newer GPU SKU that changes the requirement for PCB design and is set to lower manufacturing costs. Previously, the company shipped its AD103-300-A1 SKU to power the GeForce RTX 4080 graphics cards. However, the new AD103-301 SKU will power the upcoming RTX 4080 cards that the company plans to ship to its AIBs and possibly use in the reference design. With the new 301 version, the GPU performance and power envelope should not change. What does change is the PCB design requirements, as the new SKU revision possesses a different chip pinout that doesn't correspond to the old design.

HKEPC has reported that GPUs with AD103-301 SKU are shipping, while VideoCardz confirms the AIB update with Gainward also offering updated cards. GALAX offers RTX 4080 models with either AD103-300/301 as well. Additionally, the GeForce RTX 4070 Ti will also see an SKU update, with AD104-250 being replaced by AD104-251. With these new silicon revisions, customers will not see any difference. However, the AIBs and NVIDIA could see a cost reduction to improve margins. HKEPC estimates around $1 BOM cost reduction with the new SKU, which will make a difference in thousands of cards shipped.

NVIDIA today formally launched the GeForce RTX 4070 Ti "Ada" performance segment graphics card at a starting MSRP of USD $799. Based on the 4 nm "AD104" silicon, the RTX 4070 Ti is essentially the same product as the RTX 4080 12 GB, which NVIDIA decided to cancel from its original mid-November launch, toward a new one this CES, under a new model name. The card maxes out the silicon it's based on, featuring 7,680 CUDA cores, 60 RT cores, 240 Tensor cores, 240 TMUs, and 80 ROPs. It gets 12 GB of GDDR6X memory across a 192-bit wide memory interface, running at 21 Gbps (GDDR6X-effective). The card has a typical power rating of 285 W, and continues to use a 12VHPWR power connector, even on the custom-design products.

NVIDIA claims that the RTX 4070 Ti should enable maxed out AAA gaming with ray tracing at 1440p, while also being formidable at 4K Ultra HD in games that can take advantage of technologies such as DLSS 3 frame-generation, or even classic DLSS 2. The company claims that it offers performance comparable to the previous-generation flagship, the GeForce RTX 3090 Ti "Ampere," with a much higher performance/Watt rating. The RTX 4070 Ti doesn't appear to feature an NVIDIA Founders Edition model, and is a partner-driven launch, with custom-design cards dominating the scene. The RTX 4070 Ti will be available from January 5, 2023, but we'll have reviews for you before that!

A leaked NVIDIA company slide confirms that the upcoming GeForce RTX 4070 Ti graphics card will launch at a starting price of USD $799. This would put it $100 cheaper than what was going to be the launch price of the RTX 4080 12 GB. NVIDIA cancelled the launch of the RTX 4080 12 GB, and reportedly re-branded it to the RTX 4070 Ti. The RTX 4080 12 GB was supposed to launch alongside the RTX 4080 16 GB in mid-November 2022, but the company decided to "unlaunch" it, in the wake of bad press on the confusing and deceptive naming of the SKU, and its ambitious MSRP that would have put custom-design cards well above the $1,000-mark.

The NVIDIA slide goes on to claim that the RTX 4070 Ti will be faster than the previous-generation flagship, the RTX 3090 Ti. This is thanks to its 40 shader TFLOP/s, 93 RT TFLOP/s, and 642 Tensor TFLOP/s. The RTX 4070 Ti is expected to debut the new 4 nm "AD104" silicon, featuring 7,680 CUDA cores, 60 RT cores, 240 Tensor cores, 240 TMUs, and 80 ROPs. The card features 12 GB of 21 Gbps GDDR6X memory across a rather narrow 192-bit memory bus. The slide confirms that January 5, 2023 will be the market availability date for the RTX 4070 Ti. NVIDIA's decision to price the RTX 4070 Ti at $799 may have been influenced by the AMD Radeon RX 7900 XT priced at $899.

At its 2023 International CES event, NVIDIA is expected to launch not just its desktop GeForce RTX 4070 and RTX 4070 Ti graphics cards, but more importantly, also its GeForce RTX 40-series Laptop GPU series powering next-generation gaming notebooks based on the upcoming 13th Gen Core "Raptor Lake" processors. NVIDIA seems to be making a very tight rope-walk between power-management and generational performance increase in this power- and thermal-constrained form-factor. Wccftech scored a major scoop on the specs of various RTX 40-series Laptop GPUs.

The GeForce RTX 40-series "Ada" Laptop GPU lineup will be led by the RTX 4090 Laptop GPU, based on the 4 nm "AD103" silicon (same one that powers the desktop RTX 4080). It will be equipped with 16 GB of memory, a yet-unknown core-configuration, GPU Boost frequencies of up to 2.04 GHz, and typical power draw ranging between 150 W to 175 W, which can peak up to 200 W thanks to the 25 W dynamic boost range (power permissible by the platform if the other components such as CPU aren't drawing their peak power).

Here are some of the first pictures of a GIGABYTE GeForce RTX 4070 Ti custom-design graphics cards, the RTX 4070 Ti AERO. GIGABYTE targets the AERO brand of graphics cards, motherboards, and notebooks, at creators who like to game, hence the product design that's a lot less flashy than the company's AORUS or Gaming OC brands of graphics cards. An interesting aspect of this card is that it features a 16-pin ATX 12VHPWR connector, and includes an NVIDIA-supplied power adapter that converts two 8-pin PCIe power connectors to one 12VHPWR. We know this adapter is different from the 2x 8-pin to 12-pin adapter NVIDIA included with the RTX 3080 Founders Edition, looking at the four sensor pins.

The connector has keying for 300 W, and so the typical board power of the RTX 4070 Ti will be at or below 300 W. The GeForce RTX 4070 Ti is essentially a re-branding of what would have been the RTX 4080 12 GB, had NVIDIA not decided to "unlaunch" it. The SKU maxes out the 4 nm "AD104" silicon, featuring 7,680 CUDA cores across 60 streaming multiprocessors (SM), 240 Tensor cores, 60 RT cores, 240 TMUs, and 80 ROPs. The chip features a 192-bit GDDR6X memory interface, which was at the heart of the RTX 4080 12 GB naming controversy.

It turns out that NVIDIA has not one, but two new GeForce RTX 40-series "Ada" SKUs on the anvil this January. One of these is the RTX 4070 Ti, which we know well to be a rebranding of the RTX 4080 12 GB in the face of backlash that forced NVIDIA to "unlaunch" it. The other as it turns out, is the RTX 4070, with an interesting set of specifications. Based on the same 4 nm AD104 silicon as the RTX 4070 Ti, the new RTX 4070 is significantly cut down. NVIDIA enabled 46 out of 60 streaming multiprocessors (SM) physically present on the silicon, which yield 5,888 CUDA cores—the same count as the previous-gen RTX 3070, when compared to the 7,680 that the maxed-out RTX 4070 Ti enjoys.

The GeForce RTX 4070, besides 5,888 CUDA cores, gets 46 RT cores, 184 Tensor cores, 184 TMUs, and a reduced ROP count of 64, compared to 80 of the RTX 4070 Ti. The memory configuration remains the same as the RTX 4070 Ti, with 12 GB of 21 Gbps GDDR6X memory across the chip's 192-bit memory interface, working out to 504 GB/s of memory bandwidth. An interesting aspect of this SKU is its board power, rated at 250 W, compared to the 285 W of the RTX 4070 Ti, and the 220 W of its 8 nm predecessor, the RTX 3070.

A January 5, 2023 release date is being mooted by retailers for NVIDIA's upcoming GeForce RTX 4070 Ti graphics card, which is widely expected to be a re-branding of what would have been the RTX 4080 12 GB. Italian retailer Drako started a countdown for an ASUS TUF Gaming RTX 4070 Ti O12G custom-design graphics card, which winds down to January 5, and aligns with the rumored January 3 announcement of the card. It is also expected that reviews of the RTX 4070 Ti will be allowed to go live on January 4.

The GeForce RTX 4080 12 GB was supposed to max out the 4 nm AD104 silicon, featuring 7,680 CUDA cores across 60 SM (streaming multiprocessors), 60 RT cores, 240 Tensor cores, 240 TMUs, and 80 ROPs. The GPU features a 192-bit wide GDDR6X memory interface, to which NVIDIA is giving 21 Gbps-rated memory, yielding 504 GB/s of memory bandwidth. Its most interesting aspect is its power configuration, with a typical board power of 285 W, which makes it technically possible for board partners to use two 8-pin PCIe power connectors, unless they've been asked nicely to implement the 16-pin 12VHPWR connector.

Here's the first picture of the 4 nm "AD104" silicon powering what would have been the $900 GeForce RTX 4080 12 GB, and upcoming RTX 4070-series graphics cards. The third largest GPU based on the "Ada Lovelace" graphics architecture, the AD104 looks tiny. This is because it has roughly half the die-area of the AD102, estimated to be around 295 mm² (compared to 608 mm² of the AD102), which means its transistor count should be less than half, with older reports pinpointing it to 35.8 billion. The RTX 4080 12 GB was supposed to max out the AD104 silicon, enabling all 60 streaming multiprocessors (SM) physically present.

The AD104 with 60 SM hence has 7,680 CUDA cores, 60 RT cores, 240 Tensor cores, 240 TMUs, and 80 ROPs. NVIDIA has generationally narrowed the memory interface (compared to the GA104 and TU104), down to 192-bit GDDR6X. Its predecessors such as the GA104 feature 256-bit wide memory interfaces. NVIDIA is overcoming the memory bus width "deficit" by giving SKUs based on the silicon higher memory speeds (21 Gbps or more); and architecture-level improvements such as larger on-die caches. NVIDIA is reportedly planning to launch an AD104-based SKU early January 2023. VideoCardz reports that could be the RTX 4070 Ti, a re-branding of the RTX 4080 12 GB.

NVIDIA had originally planned to launch the GeForce RTX 4080 16 GB, and the now-cancelled RTX 4080 12 GB in mid-November, but facing strong backlash from the press and social-media over the confusion the "RTX 4080 12 GB" branding would cause due to a vastly different hardware specification to that of the RTX 4080 16 GB (limited not only to the memory size); the company cancelled the launch of the RTX 4080 12 GB. We're hearing that with NVIDIA's board partners already having manufactured a large inventory of RTX 4080 12 GB cards, something had to be done. The partners could be undertaking a rebranding exercise, and the new brand is "GeForce RTX 4070 Ti."

According to kopite7kimi, a reliable source with NVIDIA leaks, the RTX 4080 12 GB will be rebranded as the RTX 4070 Ti. VideoCardz reports that the card is probably bound for a January 2023 launch. Based on the 4 nm "AD104" silicon, the RTX 4080 12 GB was supposed to max out the silicon, featuring 7,680 CUDA cores, 60 RT cores, 240 Tensor cores, 240 TMUs, 80 ROPs, and a 192-bit wide memory interface, running 12 GB of 23 Gbps GDDR6X memory (504 GB/s bandwidth). The RTX 4080 12 GB was originally slated to launch at a USD $900 price-point. It remains to be seen if NVIDIA is bold enough to sell a xx70-class product at $900. AMD is launching the Radeon RX 7900 XT at this price.

It turns out that NVIDIA didn't just cancel (unlaunch) the GeForce RTX 4080 12 GB last week, but also shelved the SKU until it is needed in the product stack. This is probably because NVIDIA intended to sell it at $900, and will find it difficult to justify a xx70-class SKU at this price-point. A Moore's Law is Dead report goes into the possible reasons NVIDIA shelved the RTX 4080 12 GB, and why it won't be rebadged as the RTX 4070.

The RTX 4070, although expected to be based on the same AD104 silicon as the RTX 4080 12 GB, won't have the same configuration. The RTX 4080 12 GB maxed out the AD104, enabling all 7,680 CUDA cores on the silicon. It's likely that the RTX 4070 will have fewer CUDA cores, even if it retains the 192-bit memory interface and 12 GB memory size. The memory clock could be changed, too. The RTX 4080 12 GB was essentially NVIDIA trying to upsell the successor of the RTX 3070 Ti (maxed out GA104) as an xx80-class SKU, at a higher price-point. Moore's Law is Dead also showed off possible designs of the RTX 4070 Founders Edition, revealing a compact design with many of the same design improvements implemented with the RTX 4090 FE. This card comes in a strictly 2-slot design.

NVIDIA has decided to cancel the November 2022 launch of the GeForce RTX 4080 12 GB. The company will relaunch the card under a different name, though it didn't announce the replacement name just yet. The naming of the RTX 4080 12 GB was cause for much controversy. With the RTX 40-series "Ada," NVIDIA debuted three SKUs—the already launched RTX 4090 which is in stores right now; the RTX 4080 16 GB, and the RTX 4080 12 GB. Memory size notwithstanding, the RTX 4080 12 GB is a vastly different graphics card from the RTX 4080 16 GB.

The RTX 4080 12 GB and RTX 4080 16 GB didn't even share the same silicon. While the 16 GB model is based on the larger "AD103" silicon, has 9,728 CUDA cores, and a 256-bit wide GDDR6X memory bus; the RTX 4080 12 GB is based on the smaller "AD104" silicon, has just 7,680 CUDA cores (21% fewer CUDA cores); and a meager 192-bit wide GDDR6X memory bus. This had the potential to confuse buyers, especially given the $900 price. With criticism spanning not just social media but also bad press, NVIDIA decided to pull the plug on the RTX 4080 12 GB. The company will likely re-brand it as a successor to the RTX 3070 Ti, although then it will have a hard time justifying its $900 price-tag. The RTX 4080 16 GB, however, is on track for a November 16 availability date, with a baseline price of $1,200.

Here's our first look at the "AD103" and "AD104" chips powering the GeForce RTX 4080 16 GB and RTX 4080 12 GB, respectively, thanks to Ryan Smith from Anandtech. These are the second- and third-largest implementations of the GeForce "Ada" graphics architecture, with the "AD102" powering the RTX 4090 being the largest. Both chips are built on the same TSMC 4N (4 nm EUV) silicon fabrication process as the AD102, but are significantly distant from it in specifications. For example, the AD102 has a staggering 80 percent more number-crunching machinery than the AD103, and a 50 percent wider memory interface. The sheer numbers at play here, enable NVIDIA to carve out dozens of SKUs based on the three chips alone, before we're shown the mid-range "AD106" in the future.

The AD103 die measures 378.6 mm², significantly smaller than the 608 mm² of the AD102, and it reflects in a much lower transistor count of 45.9 billion. The chip physically features 80 streaming multiprocessors (SM), which work out to 10,240 CUDA cores, 320 Tensor cores, 80 RT cores, and 320 TMUs. The chip is endowed with a healthy ROP count of 112, and has a 256-bit wide GDDR6X memory interface. The AD104 is smaller still, with a die-size of 294.5 mm², a transistor count of 35.8 billion, 60 SM, 7,680 CUDA cores, 240 Tensor cores, 60 RT cores, 240 TMUs, and 80 ROPs. Ryan Smith says that the RTX 4080 12 GB maxes out the AD104, which means its memory interface is physically just 192-bit wide.