ASUS today announced the new Zenfone 11 Ultra during a dedicated online launch event. The company unveiled all the details about this mighty device, the latest iteration in the company's Zenfone flagship series, and showcased how it redefines expectations for powerful smartphones. Zenfone 11 Ultra marks an important switch to a larger form factor that provides more of everything, packing a better camera system, a stronger processor, and a bigger battery into a meticulously-designed chassis.

"With Zenfone 11 Ultra, ASUS provides users with premium design, a flagship camera, AI features, and a longer battery life," said ASUS Co-CEO S.Y. Hsu, speaking at the launch event. "In short, Zenfone 11 Ultra is everything a flagship phone in 2024 should be and it will provide the greatest benefit to the end user." Zenfone 11 Ultra is available in a choice of four refreshing colors, all inspired by different landscapes around the world, and ready to fit the user's style. Of course, ASUS also built the new Zenfone with sustainability in mind—incorporating recycled materials such as the 100% recycled aluminium used for its frame and an increased proportion of recyclable packaging.