Thursday, October 27th 2016

Apple Unveils Groundbreaking New MacBook Pro

Apple today introduced the thinnest and lightest MacBook Pro ever, along with a breakthrough interface that replaces the traditional row of function keys with a brilliant, Retina-quality Multi-Touch display called the Touch Bar. The new MacBook Pro features Apple's brightest and most colorful Retina display yet, the security and convenience of Touch ID, a more responsive keyboard, a larger Force Touch trackpad and an audio system with double the dynamic range. It's also the most powerful MacBook Pro ever, featuring sixth-generation quad-core and dual-core processors, up to 2.3 times the graphics performance over the previous generation, super-fast SSDs and up to four Thunderbolt 3 ports.

The Touch Bar places controls right at the user's fingertips and adapts when using the system or apps like Mail, Finder, Calendar, Numbers, GarageBand, Final Cut Pro X and many more, including third-party apps. For example, the Touch Bar can show Tabs and Favorites in Safari, enable easy access to emoji in Messages, provide a simple way to edit images or scrub through videos in Photos and so much more.
"This week marks the 25th anniversary of Apple's first notebook; through the years each generation has introduced new innovations and capabilities, and it's fitting that this all-new generation of MacBook Pro is the biggest leap forward yet," said Philip Schiller, Apple's senior vice president of Worldwide Marketing. "With the groundbreaking new Touch Bar, the convenience of Touch ID, the best Mac display ever, powerful performance, improved audio, blazing fast storage and Thunderbolt 3 connectivity in our thinnest and lightest pro notebook yet, the new MacBook Pro is the most advanced notebook ever made."

Thinnest and Lightest MacBook Pro Ever
Building on innovations pioneered in MacBook, the new MacBook Pro features an entirely new enclosure design and all-metal unibody construction that creates an incredibly rigid and dense notebook that is amazingly thin and light. At just 14.9 mm thin, the 13-inch MacBook Pro is 17 percent thinner and 23 percent less volume than the previous generation, and nearly half a pound lighter at just three pounds. The new 15-inch MacBook Pro, at just 15.5 mm thin, is 14 percent thinner and 20 percent less volume than before, and weighing just four pounds, is nearly half a pound lighter.

Touch ID Comes to the Mac
Integrated into the power button is the convenience and security of Touch ID, one of the great features customers have come to know and love from their iPhone and iPad. Once you enroll your fingerprint in Touch ID on your MacBook Pro, you can quickly unlock your Mac, switch user accounts and make secure purchases with Apple Pay on the web with a single touch. Touch ID enables a quick, accurate reading of your fingerprint and uses sophisticated algorithms to recognize and match it with the Secure Enclave in the new Apple T1 chip.

Apple's Brightest, Most Colorful Notebook Display
The best Mac display ever delivers images that are more vivid, reveal even greater detail and appear more lifelike than ever. As thin as a MacBook display at .88 mm, the Retina display on the new MacBook Pro at 500 nits of brightness, is an amazing 67 percent brighter than the previous generation, features 67 percent more contrast and is the first Mac notebook display to support a wider color gamut. And with power-saving technologies like a larger pixel aperture, a variable refresh rate and more power-efficient LEDs, the display consumes 30 percent less energy than before.

The Most Powerful MacBook Pro Yet
Powerful processors, cutting-edge graphics, blazing-fast SSDs, high-speed memory and an advanced thermal architecture deliver amazing pro-level performance in a dramatically thinner enclosure. Sixth-generation dual-core Core i5 with eDRAM, dual-core Core i7 with eDRAM and quad-core Core i7 Intel processors deliver pro-level processing performance while conserving energy.

The new 15-inch MacBook Pro features powerful Radeon Pro discrete graphics delivering up to 2.3 times more performance than the previous generation; while the 13-inch MacBook Pro comes with Intel Iris Graphics that are up to two times faster than before. All models feature SSDs with sequential read speeds over 3 GBps and Thunderbolt 3 which consolidates data transfer, charging and twice the video bandwidth in a single port - allowing users to drive a 5K display and power their MacBook Pro with a single cable.

The New MacBook Pro Also Offers:
  • Much larger Force Touch trackpads - 46 percent larger on the 13-inch MacBook Pro and twice as large on the 15-inch MacBook Pro;
  • More responsive and comfortable typing on the keyboard with a second-generation butterfly mechanism;
  • Louder, more true-to-life sound through speakers with double the dynamic range and improved bass;
  • macOS Sierra, the world's most advanced desktop operating system, with new features like Siri integration, Universal Clipboard, Apple Pay on the web and Photos, which helps you rediscover your meaningful memories, organize your library and perfect shots like a pro.
Pricing & Availability
  • The 13-inch MacBook Pro starts at $1,499 (US), features a 2.0 GHz dual-core Intel Core i5 processor with Turbo Boost speeds up to 3.1 GHz, 8GB of memory and 256GB of flash storage, and ships today.
  • The 13-inch MacBook Pro with the revolutionary Touch Bar and Touch ID starts at $1,799 (US), and features a 2.9 GHz dual-core Intel Core i5 processor with Turbo Boost speeds up to 3.3 GHz, 8GB of memory and 256GB of flash storage, and ships in two to three weeks.
  • The 15-inch MacBook Pro starts at $2,399 (US), features the revolutionary Touch Bar and Touch ID, a 2.6 GHz quad-core Intel Core i7 processor with Turbo Boost speeds up to 3.5 GHz, 16GB of memory and 256GB of flash storage, and ships in two to three weeks.
Add your own comment

36 Comments on Apple Unveils Groundbreaking New MacBook Pro

#26
Air
Apple is too courageous for me. Not even one regular usb port?
Posted on Reply
#28
jigar2speed
lorraine walshWhat's so ground breaking about it?
After use, you break the ground by smashing it
Posted on Reply
#29
TheinsanegamerN
Ferrum MasterNexus 5X is quite popular here. It comes only with a cable with type-c connectors on both ends, so it is a usual issue for them, not being able to connect to PC without need of any adapters or some sort of on air sync.

Every new phone from any maker will and already utilize type-c connector and it is handy to have it!!
but how many keyboards, mice, usb drives, printers, ethernet adapters, ece use USB C? not that many, and in some cases, none at all.

USB C may be the future, but it isnt ubiquitous enough in day to day life to get rid of all the old ports.
Posted on Reply
#30
Octavean
The touch strip looks like a gimmick to makeup for the fact that Apple computers have no touchscreen support.

Also according to the Verge video I watched not all of these Mac books will have the Touch strip or four Thunderbolt 3.0 ports. If you want that you have to pay more then the entry level ~$1500 USD. More like ~$1800 for the 13" and ~$2400 for the 15".
Posted on Reply
#33
TechPowerUser
Groundbreaking? xD
If I want to devour my money like an idiot, I'd buy the new razor blade pro instead, but no thanks.
Posted on Reply
#34
lorraine walsh
jigar2speedAfter use, you break the ground by smashing it
haha I never saw that coming, that was good though :)
Posted on Reply
#35
WaroDaBeast
FourstaffUSB-C is far better, no need to turn cable 3 times to get it to fit!
I always get it right on the first try. If the socket is horizontal, the holes are up. If the socket is vertical, the holes are in your side panel's direction (i.e. the one facing the motherboard).
Posted on Reply
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