Wait, wait, wait… 2,000 euros for a Z690 motherboard?

[Zyll Goliat]

Well...there are some leaks and info that upcoming Z690 Motherboards are going to be significantly more expensive from what most regular PC fans or even High end users are willing to spend on it.....

This is apparently the upcoming Asus Z690 Motherboard line.....What are yours thoughts about this?

Source: TechUnwrapped

 

[ixi]

There is as well asus board for z590 which costs 1500e :]. Not that far away from 2k. Prices are stupid. Just ignore that mobo and tell your budies to ignore that model too. Not to mention that bottom mobo are overpriced too.

 

[Zyll Goliat]

There is asus board for z590 which costs 1500e :].

Well....sure...but now that type of high end top of the cream mobo are going to cost 2000€ also seems like that those "lower" and "mid" end motherboards also going to be more expensive than previos Z590....

 

[pavle]

Well if you want extreme and glacial together and on a mainboard, that's the price. Who's gonna pay it is the question.

 

[cst1992]

There is as well asus board for z590 which costs 1500e :]. Not that far away from 2k. Prices are stupid. Just ignore that mobo and tell your budies to ignore that model too. Not to mention that bottom mobo are overpriced too.

Like I said - these prices are stupid means "so high they think we're stupid".

 

[erocker]

I remember paying $350 bucks for the Formula series.

 

[Solid State Soul ( SSS )]

I can buy a current gen console with the price of a "mid range" z690 board, this has to stop, its absurd

 

[Vayra86]

Well...there are some leaks and info that upcoming Z690 Motherboards are going to be significantly more expensive from what most regular PC fans or even High end users are willing to spend on it.....

View attachment 222870
This is apparently the upcoming Asus Z690 Motherboard line.....What are yours thoughts about this?

Source: TechUnwrapped

My thoughts are auto avoid, postpone until late in gen, and buy from anyone but ASUS.

Its not hard. The market can be corrected, all you need to do is not buy. Let's see how that niche carries itself.

 

[bug]

Thoughts? Half of those models are under $400. Considering we're talking about the flagship chipset and Asus, that's actually pretty good.

 

[Vayra86]

Thoughts? Half of those models are under $400. Considering we're talking about the flagship chipset and Asus, that's actually pretty good.

Actually the very bottom of that stack is still higher than what Z boards should cost at the entry tier. Starting at 250?! They used to start at just under 150.

So yeah, time, inflation, chip shortage and pandemic, maybe they should start at 200. But 250!?

 

[joemama]

ROG tax

 

[Zyll Goliat]

My thoughts are auto avoid, postpone until late in gen, and buy from anyone but ASUS.

Its not hard. The market can be corrected, all you need to do is not buy. Let's see how that niche carries itself.

Sure...personally not in my wildest dreams I could justify to spend that(2k) money on the motherboard ....but when I read this article seems evident that motherboard prices overall also are going to be much higher from the previous line....of course this is not yet official and we will need to wait and see but I am afraid that this is more then likely going to be the final outcome ....

 

[Deleted member 24505]

There are definitely rich fuck nuts who will pay that. It's probably a v nice board but not 2k nice. Nice for rich forumites to show off their expensive rig to impress the plebs i guess

 

[ne6togadno]

https://de.pcpartpicker.com/list/stfg8J

 

[dj-electric]

Counter argument here for a second. Hear me out on this one.

Considering global situation in electronics, and considering constant upticks in quality and port in motherboards,
what we should really care about is how the bottom 10% of motherboards look like, and how much they actually cost.

For example, I know Gigabyte's Z690 UD and the DDR4 edition are 199$ and 219$ and contain hardware pretty comparable to 250$+ boards we've just previously seen.

 

[Gmr_Chick]

Wait...are you fucking kidding me?! I thought the prices for Z590 were bad, but it makes me even more flabbergasted to realize that, when I convert the euro price of the Z690-P Wifi D4, which is the bottom of the stack, to US dollars, it even costs more than what I paid for my X370 Crosshair VI Hero! The fuck is up with that? The Prime series has always been less "gamer" centric and far more mainstream, budget-conscious oriented. But there's nothing budget about having to spend close to $300 on a BASIC, no frills motherboard!

 

[Bomby569]

I remenber dearbauer reviewing some weird board that cost something like that not long ago.

 

[cst1992]

ROG tax

Yeah, but this is ROGue...

 

[ixi]

I just don't get it, why would anyone buy mobo for 2000usd or above. If asrock will releae z690 oc formula for 600 or 700 euro. I can bet (at least I hope) that it will destroy trashy asus 2k mobo .

 

[RyzenMaster.sys]

Asus used to be good. Anymore they sell average products at above average prices on name alone. "Because it's Asus" is a horrible excuse to justify prices.

Other brands have z690s for $200 or less.

 

[bug]

Wait...are you fucking kidding me?! I thought the prices for Z590 were bad, but it makes me even more flabbergasted to realize that, when I convert the euro price of the Z690-P Wifi D4, which is the bottom of the stack, to US dollars, it even costs more than what I paid for my X370 Crosshair VI Hero! The fuck is up with that? The Prime series has always been less "gamer" centric and far more mainstream, budget-conscious oriented. But there's nothing budget about having to spend close to $300 on a BASIC, no frills motherboard!

Yeah well, now "BASIC, no frills" means 3 M.2 slots, WiFi6, Bluetooth and 2.5Gb networking.
I'm not applauding these prices, but I'm not going to pretend they're totally unjustified either. And again, it's Asus we're talking about. I'm sure a Gigabyte H670 motherboard will be priced more reasonably than what we're looking at here.

The real kicker here is Alder Lake requires Win11, so it will not sell in droves initially. Motherboard makers may be sitting on their stock for a while if they didn't plan accordingly.

 

[xrobwx71]

Ahh, we are getting back to the "good ol days" when PCs were above $10K. /s

 

[Kovoet]

Think I will stick with my AMD cpu for a while yet.

 

[looniam]

msi godlike:
z390 = $600
z490 = $750
z590 = $1,000
z690 = (TBD)

the beatings will continue . . .

 

[freeagent]

The paying customer enabled these prices. With people spending the big dollas like eff it it's only money.. that told manufacturers you don't care what it costs and that you must have it..