ASUS announced the upcoming Always Incredible virtual launch event at CES 2026, where the company will unveil the latest portfolio of AI PCs. Streaming globally on January 6, 2026, at 09:00 PST (17:00 GMT) via the ASUS event site, the showcase will demonstrate how ASUS's vision of Ubiquitous AI. Incredible Possibilities is shaping the future of intelligent computing and redefining user experiences across work, creativity, and daily life.

AI Designed for Real-World Impact
ASUS is committed to enhancing everyday life through AI. The company will unveil a comprehensive AI ecosystem designed to deliver intelligent assistance across its portfolio of Copilot+ PCs, lightweight laptops, and creator solutions. This is brought to life through two key initiatives: Everyday AI, which enhances daily convenience and connectivity, and Creator AI, which provides advanced tools to accelerate creative workflows.

ASUS today announced a groundbreaking collaboration with GoPro to streamline 360° video workflows from capture to editing. By combining GoPro's world-class capture technology with ASUS ProArt's creator-focused tools, the partnership reduces friction in the creative process and helps storytellers focus more on their craft. To celebrate the partnership, ASUS laptop customers will receive up to six months of GoPro Subscription Premium+, unlocking unlimited cloud storage, automatic highlight reels, and more.

World's first Windows app integrating GoPro Cloud and 360° media
StoryCube is an exclusive ASUS-engineered, AI-powered content-management solution. It's the world's first Windows app to support both GoPro Cloud media and 360° video. Integration with the GoPro Cloud allows users to view and download all their content directly from StoryCube. The exciting part is that users can preview native.360 files, whether stored locally or online. They can reframe GoPro MAX and MAX2 360 footage using the GoPro Player and then drag-and-drop from StoryCube for further editing in programs like Adobe Premiere Pro or CapCut (included for free subscription with ProArt laptops). In addition, it's also the world's first app for AI scene categorization in 360° video (including regular photos, videos and 360° video MP4/MOV). The AI scene feature helps users categorize popular GoPro activities such as biking, surfing, and snowboarding.