Wednesday, August 13th 2014

PNY Launches LEGO USB Flash Drives in Partnership With the LEGO Group

PNY Technologies, Inc. ("PNY") today announced a new brand licensing partnership with LEGO Group to produce LEGO branded USB Flash Drives. This new line of USB Flash Drives will launch in multiple colors in both 8 GB and 16 GB options.

PNY's new branded LEGO USB Flash Drive was designed to appeal to LEGO toy enthusiasts of all ages. Designed in the shape of a traditional LEGO brick, this USB Flash Drive holds up to 16 GB of data to easily store, share, and transport media and files. Available in red, blue, and yellow options, the LEGO USB has a capless, sliding design and an included key fob for easy attachment to any key chain. Each USB Flash Drive also comes with an additional LEGO brick in either blue or red for building fun. Both the LEGO USB and the additional LEGO brick are compatible with all LEGO brick elements/pieces, so users can combine and make their own creation.

Specifications:
  • Interface: USB 2.0
  • Storage Capacities: 8 GB, 16 GB
  • Weight: 0.02 LB
  • Product Dimensions: 30 mm x 15 mm x 10 mm
  • Warranty: One-year warranty
"LEGO is an iconic brand that reaches those of all ages and transcends borders all across the globe," said Myra Hines, senior product manager at PNY. "Our partnership with the LEGO Group allows us to offer not only our millions of consumers another unique USB Flash Drive, but LEGO fans worldwide can now also add something new to their collection. Featuring the traditional LEGO brick shape, this USB Flash Drive is a perfect combination of function and fun."

"We are pleased to see the LEGO USB stick being launched by our partner PNY. PNY has proven already during the product development phase to be strong partner ensuring that this iconic LEGO USB flash drive is offering a great LEGO experience for our fans," says Andrea Ryder, Head of Licensing The LEGO Group.

PNY offers a one-year warranty on the LEGO USB Flash Drive. LEGO USB Flash Drives are available now for purchase at select e-tailers, retailers, PNY.com, and through authorized PNY distribution partners.
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9 Comments on PNY Launches LEGO USB Flash Drives in Partnership With the LEGO Group

#1
unitroop
The first line of flash drives that come pre-bricked!
Posted on Reply
#2
ZeppMan217
Not mentioned anywhere in the article is the most important thing - the price.

Anyhow, I've seen things like these for years. Made by no name chinese companies. Fairly cheap too - about $10-$15.
Posted on Reply
#4
natr0n
by: Scrizz
shame it's PNY
PNY make most of the usb sticks out there oddly.
Posted on Reply
#5
Assimilator
And when the flimsy USB connector breaks off, you can give it to your kids to play with!
Posted on Reply
#8
9700 Pro
by: ZeppMan217
Not mentioned anywhere in the article is the most important thing - the price.

Anyhow, I've seen things like these for years. Made by no name chinese companies. Fairly cheap too - about $10-$15.
This Lego drive is 15€ for a 16GB model in a commercial I saw yesterday here in Finland. Not too expensive IMO.
Posted on Reply
#9
RejZoR
Not cool. It should be a retractable, so you could hide a sensitive data in a 50.000 brick Lego build. :D
Posted on Reply