Wednesday, January 3rd 2024
LG Unveils Latest OLED evo TVs with 144 Hz Refresh Rate
LG Electronics (LG) is introducing the company's 2024 OLED TV lineup, taking home entertainment experience to a new level. Powered by the company's latest AI processor with 4-fold higher AI performance, these new additions to the OLED lineup deliver unparalleled viewing experiences with even more vibrant, lifelike picture quality.
Driven by a customer-centric approach, LG's "Sync to You, Open to All" vision expresses the company's aim to create personalized experiences for every lifestyle, with products that are accessible to all. To this end, LG's webOS smart TV platform provides tailored solutions and services with an expanded ecosystem featuring extended connectivity, offering unique encounters as a media and entertainment platform company to provide the ultimate TV experience for all.
LG is introducing the all-new and expanded OLED TV lineup for 2024 with a cutting-edge AI-powered processor; developed by LG, exclusively designed for OLED TVs. Notably the LG SIGNATURE OLED M4 and LG OLED G4 TVs are equipped with the new α (Alpha) 11 AI processor, which effectively enhances picture and audio quality. This provides a 70 percent improvement in graphic performance and a 30 percent faster processing speed compared to its predecessor.
LG's newest OLED TVs come with upgraded AI upscaling utilizing precise pixel-level image analysis, to effectively sharpen objects and backgrounds that may appear blurry. All driven by the discerning judgment of the AI itself, the company's OLED TVs deliver a more clear and vibrant viewing experience. Moreover, the ingenious AI processor adeptly refines colors by analyzing frequently used shades that best convey the mood and emotional elements intended by filmmakers and content creators. Dynamic Tone Mapping Pro splits pictures into blocks and fine-tunes brightness and contrast by analyzing variations in brightness where light enters the scene, creating images that look more three-dimensional.
This all culminates with the LG SIGNATURE OLED M4, LG's wireless OLED TV. Now available in a new 65-inch screen size, allowing for a diverse range of screen options. From the versatile 65-inch model to the 97-inch giant, cleaner and distraction-free viewing is easily attainable. The innovative wireless Zero Connect Box completely eliminates all connected cables. The OLED M4 is the world's first TV with wireless video and audio transmission at up to 4K 144 Hz, delivering superior OLED performance with accurate details and an elevated sense of immersion.
"Bolstered by a class-leading OLED TV and impressive QNED lineup, LG continues to assert its dominance in the premium TV market with the promise of the best possible customer experience through a distinguished selection of content and services available on the company's webOS smart TV platform," said Park Hyoung-sei, president of the LG Home Entertainment Company.
Besides offering impressive picture quality, AI Sound Pro offers richer and fuller audio while leveraging the built-in speakers' virtual 11.1.2 surround sound to build the perfect viewing environment. AI technology also effectively separates vocals from soundtrack to enhance the clarity of dialogue, and seamlessly elevates the audio as if it were emanating naturally from the center of its screen.
LG's latest OLED evo models gain further credibility for their razor-sharp picture quality with the Video Electronics Standards Association's (VESA) ClearMR certification.
LG OLED TV's reputation as the ultimate gaming TV is secure with the latest models featuring several gaming advantages including an impressive 4K 144 Hz refresh rate and comprehensive HDMI 2.1 features. These advanced TVs also come with Game Optimizer to let gamers easily switch between display presets designed for different gaming genres, and support NVIDIA G-SYNC Compatible and AMD FreeSync to eliminate immersion-breaking tearing and stuttering for the most dynamic, true-to-life gaming experience.
LG elevates the home entertainment experience even further with versatile personalization and added convenience. By utilizing the latest version of webOS, users can create up to 10 individual profiles to tailor the experience. LG's latest smart TVs can even recognize users' voices based on profiles and offer personalized recommendations by interpreting patterns from comprehensive usage history.
Based on individual profiles, users can customize the Home screen in the latest webOS smart TV platform and set up their personalized settings with minimal effort. This allows them to access their favorite services and content effortlessly and benefit from a personalized Picture Wizard, a service that lets them adjust image quality to their liking. Making the user experience even more seamless, the Home screen's user-friendly interface provides a preview of their most recently watched content, which means they can easily access information about recently used apps and play videos promptly and effortlessly.
With the webOS Re:New program, LG is offering the latest webOS upgrade to existing LG Smart TV owners to give them an up-to-date TV experience for the next five years. This upgrade applies to the company's 2022 OLED TV models and 2022 QNED Mini LED 8K models, and in the future, will be extended to more LG TV products worldwide as well, enabling the customers who purchase these LG TVs to benefit from distinctive user experiences thanks to the continuous five-year webOS upgrade.
LG is committed to delivering the best user experiences to everyone by enhancing the accessibility of its products and facilitating seamless experiences across multiple devices. LG 2024 smart TVs with the latest webOS can interact with smart home devices supporting Matter, the universal standard for smart home IoT interoperability. The newest LG TVs also support Apple AirPlay and Google Chromecast built-in for improved compatibility with mobile devices, allowing users to effortlessly cast content from a device to their ultra-large screen to unlock exceptional viewing at home.
For an enriched home entertainment experience with heightened immersion, LG OLED TVs and QNED TVs effortlessly pair with LG soundbars through WOWCAST Built-in, resulting in superior audio quality from seamless wireless connectivity. WOW Orchestra creates three-dimensional audio immersion, with the TV's built-in speakers and soundbar working in harmony to present a unified audio system.
To enhance the user experience for individuals with diverse abilities, LG TVs offer a wide range of accessibility features within Quick Card's Accessibility section. This means that everyone can now effortlessly find accessibility features on the Home screen, including useful services designed to support disabilities. Additionally, remote control tutorials and chatbot services help users access services with just their voice.
Visitors to CES 2024 will have the opportunity to explore LG's latest innovations and achievements in creating a smart, better life, from January 9-12 at the company's booth (#16008, Las Vegas Convention Center).
Source:
LG Electronics
Driven by a customer-centric approach, LG's "Sync to You, Open to All" vision expresses the company's aim to create personalized experiences for every lifestyle, with products that are accessible to all. To this end, LG's webOS smart TV platform provides tailored solutions and services with an expanded ecosystem featuring extended connectivity, offering unique encounters as a media and entertainment platform company to provide the ultimate TV experience for all.
LG's newest OLED TVs come with upgraded AI upscaling utilizing precise pixel-level image analysis, to effectively sharpen objects and backgrounds that may appear blurry. All driven by the discerning judgment of the AI itself, the company's OLED TVs deliver a more clear and vibrant viewing experience. Moreover, the ingenious AI processor adeptly refines colors by analyzing frequently used shades that best convey the mood and emotional elements intended by filmmakers and content creators. Dynamic Tone Mapping Pro splits pictures into blocks and fine-tunes brightness and contrast by analyzing variations in brightness where light enters the scene, creating images that look more three-dimensional.
This all culminates with the LG SIGNATURE OLED M4, LG's wireless OLED TV. Now available in a new 65-inch screen size, allowing for a diverse range of screen options. From the versatile 65-inch model to the 97-inch giant, cleaner and distraction-free viewing is easily attainable. The innovative wireless Zero Connect Box completely eliminates all connected cables. The OLED M4 is the world's first TV with wireless video and audio transmission at up to 4K 144 Hz, delivering superior OLED performance with accurate details and an elevated sense of immersion.
"Bolstered by a class-leading OLED TV and impressive QNED lineup, LG continues to assert its dominance in the premium TV market with the promise of the best possible customer experience through a distinguished selection of content and services available on the company's webOS smart TV platform," said Park Hyoung-sei, president of the LG Home Entertainment Company.
Besides offering impressive picture quality, AI Sound Pro offers richer and fuller audio while leveraging the built-in speakers' virtual 11.1.2 surround sound to build the perfect viewing environment. AI technology also effectively separates vocals from soundtrack to enhance the clarity of dialogue, and seamlessly elevates the audio as if it were emanating naturally from the center of its screen.
LG's latest OLED evo models gain further credibility for their razor-sharp picture quality with the Video Electronics Standards Association's (VESA) ClearMR certification.
LG OLED TV's reputation as the ultimate gaming TV is secure with the latest models featuring several gaming advantages including an impressive 4K 144 Hz refresh rate and comprehensive HDMI 2.1 features. These advanced TVs also come with Game Optimizer to let gamers easily switch between display presets designed for different gaming genres, and support NVIDIA G-SYNC Compatible and AMD FreeSync to eliminate immersion-breaking tearing and stuttering for the most dynamic, true-to-life gaming experience.
LG elevates the home entertainment experience even further with versatile personalization and added convenience. By utilizing the latest version of webOS, users can create up to 10 individual profiles to tailor the experience. LG's latest smart TVs can even recognize users' voices based on profiles and offer personalized recommendations by interpreting patterns from comprehensive usage history.
Based on individual profiles, users can customize the Home screen in the latest webOS smart TV platform and set up their personalized settings with minimal effort. This allows them to access their favorite services and content effortlessly and benefit from a personalized Picture Wizard, a service that lets them adjust image quality to their liking. Making the user experience even more seamless, the Home screen's user-friendly interface provides a preview of their most recently watched content, which means they can easily access information about recently used apps and play videos promptly and effortlessly.
With the webOS Re:New program, LG is offering the latest webOS upgrade to existing LG Smart TV owners to give them an up-to-date TV experience for the next five years. This upgrade applies to the company's 2022 OLED TV models and 2022 QNED Mini LED 8K models, and in the future, will be extended to more LG TV products worldwide as well, enabling the customers who purchase these LG TVs to benefit from distinctive user experiences thanks to the continuous five-year webOS upgrade.
LG is committed to delivering the best user experiences to everyone by enhancing the accessibility of its products and facilitating seamless experiences across multiple devices. LG 2024 smart TVs with the latest webOS can interact with smart home devices supporting Matter, the universal standard for smart home IoT interoperability. The newest LG TVs also support Apple AirPlay and Google Chromecast built-in for improved compatibility with mobile devices, allowing users to effortlessly cast content from a device to their ultra-large screen to unlock exceptional viewing at home.
For an enriched home entertainment experience with heightened immersion, LG OLED TVs and QNED TVs effortlessly pair with LG soundbars through WOWCAST Built-in, resulting in superior audio quality from seamless wireless connectivity. WOW Orchestra creates three-dimensional audio immersion, with the TV's built-in speakers and soundbar working in harmony to present a unified audio system.
To enhance the user experience for individuals with diverse abilities, LG TVs offer a wide range of accessibility features within Quick Card's Accessibility section. This means that everyone can now effortlessly find accessibility features on the Home screen, including useful services designed to support disabilities. Additionally, remote control tutorials and chatbot services help users access services with just their voice.
Visitors to CES 2024 will have the opportunity to explore LG's latest innovations and achievements in creating a smart, better life, from January 9-12 at the company's booth (#16008, Las Vegas Convention Center).
24 Comments on LG Unveils Latest OLED evo TVs with 144 Hz Refresh Rate
Also GPTZero shows that there is a 65% probability this text was entirely written by AI.
Who is the target audience for all these words?
- New α11 SoC exclusive to G4 and M4 wireless model
- 144 Hz refresh rate for C4 and up
- Low-end B4 finally receives four HDMI 2.1 ports
- One USB port removed on G4 when compared to G3
- MLA panel remains exclusive to G series this year
- VESA motion blur certification on higher-end models
- Chromecast functionality added (will likely come as a software update for earlier models)
- No new media decoding formats supported
- 2022 and newer OLED and QNED 8K models will receive 5 years of webOS updatesRegarding C-series it doesn't get α11 SoC, it gets 144 Hz but it doesn't get MLA upgrade
Nothing of this is giving me any FOMO as a G3 owner tbh
They noticed most people aren't buying anything above "C" series so now they basically relegated C to the low-end just like B, and only the G and M are "new generation".
The rest is just uninteresting refreshes.
I have a rather old (by now) C9, but none of the newer C series entice me to upgrade.
I'm getting sick of "We've added AI!" to everything, nor would I want AI in a television...that just makes me think a vendor would use it not to enhance my experience but to enhance their advertising profits by tracking me further. And given that every OLED manufacturer has built-in ads, I have a hard time believing I'm wrong here.
The C3 has a beautiful picture, and I have no remorse in the idea that it will be disappearing from shelves, or that the new one has "xx times more processing power" or 24Hz more refresh rate. I have a PS4 Pro, an Intel NUC11, and a 5.1.2 soundbar attached and there's nothing more I'm really going to get from going a generation newer.
144Hz is nice but I wouldn't upgrade my C1 42" unless they've added power management since that's the one big annoyance.
Also - Now we have 144Hz but 3D is still gone; we could have finally gotten 72Hz per eye for the ultimate 3D experience. Sure, 3D is a niche thing but how much would it really cost them to add it back? Particularly for those Avatar fans (The Way of Water was released on 3D Blu-ray).
tftcentral.co.uk/articles/second-generation-qd-oled-panels-from-samsung-improvements-and-changes-for-2023
Hisense's issue is their buggy software, among other things. Though they've come a long ways in a short time, and their upper end models have considerably increased screen quality from what they once were. TCL isn't bad either, I'd choose them over Hisense, but still, OLED really wins the day and I'd say it will continue to for another couple of years.The key is going through RTings and other decent sources and finding what works well. Aside from sports fanatics, many are cutting the cord for streaming services, but I went through the reviews for scaling quality. LG and Sony OLEDs had much better scaling quality for legacy content than Samsung. Sony was rated as having the best image processing, but cost significantly more and also was missing a feature or two I specifically wanted that the LG had. So between the Samsung,Sony,and LG TVs in the 65" size and price range I was looking at, the LG won. The top-end of all three brands was reviewed as a little better, but not enough to pay the additional price.
Admittedly, I'd still have been perfectly happy with my Panasonic 60" plasma (before it died) at 1080p for most uses; the key points for OLED were brightness and warmer colors, with secondary knowledge that I'll save some on my power bill as well. For what I use my TV for, 4k is sometimes useful, 8k definitely wouldn't be. And with any processor technology, you have diminishing laws of return; at some point, a given image processor will be able to do everything you can do at a given resolution, and to need more you need a higher resolution (and even then, garbage-in-garbage-out; you can only upscale low quality to a point before you're trying to put lipstick on a pig).
Also, most older people still watch linear TV and would need decent upscaling for it too look good if they invest in a new TV.
9to5toys.com/2023/01/03/lg-2023-oled-tv-lineup/
Try and make a still image of mediocre quality good using a software enhancement tool; you can only get so far, even with the best equipment and software there is. The same is true of a sequence of images being played out at 60fps or more. You'll hit a wall of how good it can actually look. Yes, the power of the image processing chip is important, because it needs that power to keep up with motion video, but my points 1 and 2 still stand, you can and will hit a wall at some point.
Whether we've hit that wall at 4k or not is up for debate, but I'd be willing to bet that with upper-middle-end to top-end TVs, we're likely getting close with 1080 content. There's only so much jiggery-pokery you can do.
P.S. I will say that the "AI-enhanced" sound of the LG C3 is greatly improved when turned on over being turned off, though it doesn't compete with a 5.1.2 Dolby Atmos sound bar or speaker setup.