The new 80GB PlayStation 3 console was launched today in the USA and Canada, with a recommended price tag of $599. This comes after Sony decided to reduce the price of the 60GB model and drop the 20GB version altogether, with Sony Computer Entertainment America's senior vice president of marketing saying:

The 80GB PS3 offers expanded options in the PS3 family of products for those who want to enjoy more downloadable content. The new model will provide ample storage space to meet the appetites of those who wish to download content today, and for many more years to come. With the expanded disk capacity and dynamic system upgrades, we have effectively created a system that is 'future-proof', providing consumers an exceptional entertainment value that will stand the test of time.

The 60GB sale saw a nice 135% increase in sales after the recent price drop, although Sony also plans to discontinue this model after all current stock has been sold, leaving just the 80GB model. The new 80GB model ships with one SIXAXIS controller and a free copy of off-road racing game MotorStorm, and should be available from major online and high-street stores immediately.