Moving on to what’s causing piracy, particularly in emerging economies, the report suggest that pricing is an important issue.
“High prices for media goods, low incomes, and cheap digital technologies are the main ingredients of global media piracy. Relative to local incomes in Brazil, Russia, or South Africa, the retail price of a CD, DVD, or copy of Microsoft Office is five to ten times higher than in the US or Europe. Legal media markets are correspondingly tiny and underdeveloped.”