Thursday, July 2nd 2020

HyperX and Champion Athletic Wear Announce RGB Reflective Gaming Wear

HyperX, the gaming division of Kingston Technology Company, Inc., today announced the HyperX x Champion Reflective Collection, an exclusive limited-edition apparel collection drop with Champion Athleticwear, makers of authentic athletic apparel since 1919. The reflective, logoed collection includes a black t-shirt and fleece hoodie, and for the first time, slides. The line features a unique heat transfer application that illuminates the design when reflecting light.

This is HyperX's first international apparel launch and it will be available in over 100 countries. The new collection features a custom logo treatment that utilizes custom reflective heat transfer application. The reflective logo treatment is designed to capture the brilliance of light and reflects light back to its source. The collection will be available online at Champion.com beginning July 9 at 8:00 a.m. PST.
"The first collaboration of the gaming-inspired capsule collection between HyperX and Champion was a runaway success," said Stephanie Winkler, strategic marketing manager, HyperX. "It was apparent the community craved more unique designs from the minds of HyperX and the Champion brand. With this newest collection we hoped to tap into that same spirit of classic design with an exclusive twist - this time featuring a custom reflective treatment which illuminates beautifully once light shines on it. This concept pairs especially well with the Cloud Alpha S headset and HyperX RGB peripherals, while maintaining a tasteful and timeless style that is synonymous with Champion Athleticwear's aesthetic."

The new HyperX and Champion collection is intended to provide fans with a stylish way to be their authentic self with freedom of expression through apparel and to display their passion, individualism and uniqueness.

"Champion Athleticwear is thrilled to partner with HyperX on this distinctive limited edition collection. This innovative design gives us a new way to connect with Champion fans who love gaming," said David Robertson, Director Champion Global Brand Marketing. "Through this partnership and expanded product line with HyperX, we look forward to further engaging with the gaming community."

The HyperX x Champion Reflective Collection will be available for purchase on July 9 through Champion.com. The clothing items in the line are available in a range of unisex sizes from S - XXL, with the cotton t-shirt retailing for $35 and the Powerblend fleece hoodie retailing for $80. The slides are available in Men's S - XL for $45. For more information on HyperX x Champion Reflective Collection availability, please visit the HyperX Collab page.
Add your own comment

30 Comments on HyperX and Champion Athletic Wear Announce RGB Reflective Gaming Wear

#2
kapone32
Wow just when I thought that RGB was covered for everything related to PC and now clothes too priceless... Let's hope that they don't catch on fire in super hot climates.
Posted on Reply
#3
$ReaPeR$
only one thing popped in my mind, why?.
Posted on Reply
#4
cucker tarlson
$ReaPeR$
only one thing popped in my mind, why?.
there's grown ass men buying gun skins in CS
I'd prefer this about a 1000x more
Posted on Reply
#5
$ReaPeR$
cucker tarlson
there's grown ass men buying gun skins in CS
I'd prefer this about a 1000x more
well.. those skins are there to support the "free to play" games. this on the other hand... anyway, i dont really care, to each his own.
Posted on Reply
#6
jmcslob
GTFO!
No matter how stupid this is...I want it!!!
Posted on Reply
#7
Kohl Baas
$ReaPeR$
this on the other hand...
Supports you not being naked. :laugh:
Posted on Reply
#8
kapone32
jmcslob
GTFO!
No matter how stupid this is...I want it!!!
If even just for the novelty...
cucker tarlson
there's grown ass men buying gun skins in CS
I'd prefer this about a 1000x more
What do you think the laundry instructions are on something like this?
Posted on Reply
#9
cucker tarlson
kapone32
What do you think the laundry instructions are on something like this?
remove the human before washing
Posted on Reply
#10
Kohl Baas
BTW, this is no RGB, it's just rainbow/holographic. Pretty old stuff. Give me one where I can set the reflective colors via phone. That would rock.
Posted on Reply
#11
kapone32
Kohl Baas
BTW, this is no RGB, it's just rainbow/holographic. Pretty old stuff. Give me one where I can set the reflective colors via phone. That would rock.
Got it. I saw the hoodie in the picture and thought it was actually RGB.
Posted on Reply
#12
$ReaPeR$
Kohl Baas
Supports you not being naked. :laugh:
yes, so does a 5$ tshirt.. as i said tho, to each his own.
Posted on Reply
#13
jmcslob
It's not normal reflective material.
It's like a mirror with a slight diffuser.
Posted on Reply
#14
dorsetknob
"YOUR RMA REQUEST IS CON-REFUSED"
kapone32
What do you think the laundry instructions are on something like this?
it Says "ASK MUMMY TO WARM WASH ONLY"
Posted on Reply
#15
theoneandonlymrk
dorsetknob
it Says "ASK MUMMY TO WARM WASH ONLY"
She would tell me t f right off, plus she looses socks and shrinks everything.

Nah I'd hand wash that top :p
Posted on Reply
#16
Antykain
I guess it was only a matter of time...

Now.. give it to me. Immediately.



Oh.. my bad. Please.
Posted on Reply
#17
natr0n
" Yo dawg heard you like RGB

Now you can wear RGB while you RGB "
Posted on Reply
#18
InVasMani
To be fair this is more accurate RBG than most of the LED lighting...
Posted on Reply
#19
Gmr_Chick
I'm tellin' y'all, rgb for your turds is coming. Mark my words. It's only a matter of time before EVERYTHING has teh RGB :D :roll:
Posted on Reply
#20
r.h.p
Its like a thro back too the 80's , i want :D 1
Posted on Reply
#21
AsRock
TPU addict
Kohl Baas
Supports you not being naked. :laugh:
Well when it's 32c@94%+ full commando might be the only way to go.
theoneandonlymrk
She would tell me t f right off, plus she looses socks and shrinks everything.

Nah I'd hand wash that top :p
Then one day after a wash you glow real bright as it all shorts out.
Posted on Reply
#22
Kohl Baas
I see that putting "RGB" in the title worked it's magic. Well done.
Posted on Reply
#23
Totally
Gmr_Chick
I'm tellin' y'all, rgb for your turds is coming. Mark my words. It's only a matter of time before EVERYTHING has teh RGB :D :roll:
Already exists.
Posted on Reply
#24
spnidel
"athletic"... sitting on a chair and playing games. very athletic
what an absolute joke.
Posted on Reply
#25
Totally
spnidel
"athletic"... sitting on a chair and playing games. very athletic
what an absolute joke.
You didn't see the memo? Pro-Gamers are athletes now. I'd love to read the bs that managed to get them that appellation when billiards, chess players and the like aren't considered athletes.
Posted on Reply
Add your own comment