Friday, August 23rd 2019

Largest RazerStore to Open in Las Vegas

Razer, the leading global lifestyle brand for gamers, has announced the Grand Opening of RazerStore Las Vegas (LV). This will be Razer's largest global store to date and its second store in the U.S. after San Francisco. Razer's retail expansion into Las Vegas will further electrify the esports and gaming scene in the city best known for sports and entertainment

The RazerStore LV will be located at The LINQ Promenade, 3545 S. Las Vegas Blvd. #L27, Las Vegas, Nevada, 89109. It will open to gamers and the general public on Saturday, Sept. 7, at 12 p.m. PDT. The street-level space at The LINQ Promenade provides the perfect solution for Razer to greet its game-loving guests. With nearly 22 million global visitors annually, the Promenade represents one of the busiest locations just off the Strip.
"It was totally natural for us to build our next retail presence in Las Vegas, where so many of our fans would be able to experience and enjoy our entire gaming ecosystem," says Christine Cherel, Global Director of RazerStores. "Together with Caesars Entertainment, we have been scouting for the perfect spot for over a year - and now we have found it, right at the heart of one of the best places for entertainment in the world."

RazerStore LV will serve to encourage and foster an avid gaming community. In collaboration with Razer partners and The LINQ Promenade, esports and gaming events will be organized weekly.

"The introduction of Razer to The LINQ Promenade will create an immersive destination for gamers at the heart of the Strip," said Shaun Swanger, senior vice president of attractions, retail and leasing for Caesars Entertainment. "With the addition of Razer, The LINQ Promenade and Las Vegas continue to thrive as the global epicenter of tourism, technology and entertainment."

A 2,400-square-foot gaming hangout
The new brand gallery and retail store will cover about 2,400 square feet over two levels. The centerpiece is a massive 16-HD-panel-display wall broadcasting interactive live streams and tournaments in full surround sound to onlookers inside and outside.

PC gamers can set new records playing the latest blockbuster titles on the award-winning Razer Blade gaming laptops, while console gamers can compete head-to-head in fighting games on Panthera Evo arcade sticks or Wolverine controllers. Mobile gamers can also relish in their gaming prowess on the 120-Hz display-powered Razer Phone 2.

Each floor will have different experience zones, allowing gamers to explore the full richness of the Razer ecosystem during their stay. The lower level features ten battlestations capable of hosting 5v5 gaming tournaments, as well as a Quartz Pink lair decked with the fan favorite pink gaming gear, and Razer Chroma lighting solutions from Nanoleaf and Philips Hue. Here, gamers will also find a dedicated Chroma room to deep-dive into the next level of gaming immersion. On the upper level mezzanine, streamers can pop into the Razer Streaming Lounge to start off an instant live stream to their fans.

Grand opening day - a huge party for gamers, by gamers
Opening day celebrations will include a live DJ performance, gaming competitions and attendance from major gaming influencers MissesMae, OpTic DI3SEL, AvaGG and Jericho. Thousands will have their shot at door prize entries and giveaways, as well as a first chance to play Xbox's new Gears 5 in advance of its worldwide release on September 10th.

Razer opened its first U.S. RazerStore at the Westfield Mall in Downtown San Francisco in May 2016. Two more stores are located in Hong Kong and Taiwan. The RazerStore Las Vegas is the second U.S. location and the world's biggest RazerStore to date.
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11 Comments on Largest RazerStore to Open in Las Vegas

#1
TheLostSwede
There's one in the computer market in Taipei and I rarely see anyone there.
It's dark, dank and smell like sweaty otaku...
Posted on Reply
#2
fynxer
Seriously, why waste money setting up a RazerStore. Better develop new products with the money.

Maybe like an FPS mouse for bigger hands, I can not use Razer mouse because they are all too small.

Same with a few of my friend, they also avoid Razer mouse so it's not only me, there is clearly a need out there.
Posted on Reply
#3
Chomiq
Cave dwellers will feel right at home in it.
Posted on Reply
#4
Xaled
Too much gamers gaming gamers ..

Posted on Reply
#5
ZeppMan217
I get the impression that people running Razer are delusional, thinking themselves Apple with an army of devotees.
Posted on Reply
#7
Khonjel
ZeppMan217, post: 4103073, member: 85360"
I get the impression that people running Razer are delusional, thinking themselves Apple with an army of devotees.
TBF at least according to this they're not very far off of Apple in tech support department.

Not to mention they're very recognisable as a brand. They're green, flashy, requires login to use their software, they're... kinda like Nvidia isn't it? Lol. Nvidia of peripheral market. I think I'm a genius xD

fynxer, post: 4103024, member: 103789"
Seriously, why waste money setting up a RazerStore. Better develop new products with the money.

Maybe like an FPS mouse for bigger hands, I can not use Razer mouse because they are all too small.

Same with a few of my friend, they also avoid Razer mouse so it's not only me, there is clearly a need out there.
Look at Zowie. Feel like they have one for everybody.

Or Finalmouse Ultralight or Air58 (same mouse. Ninja branding) are also quite big.
Posted on Reply
#8
yotano211
Khonjel, post: 4103180, member: 154148"
TBF at least according to this they're not very far off of Apple in tech support department.

Not to mention they're very recognisable as a brand. They're green, flashy, requires login to use their software, they're... kinda like Nvidia isn't it? Lol. Nvidia of peripheral market. I think I'm a genius xD


Look at Zowie. Feel like they have one for everybody.

Or Finalmouse Ultralight or Air58 (same mouse. Ninja branding) are also quite big.
They need the good tech support for their overheating laptops. With their new laptops that all use max q graphics cards, I will guess they wont overheat but still charge people for overpriced gpus.
Posted on Reply
#9
Easo
Xaled, post: 4103053, member: 158027"
Too much gamers gaming gamers ..
Yo dawg, I heard you like gaming...
Posted on Reply
#10
jmcslob
I'm not saying they are the best... But if you have fat or big fingers nobody makes better keyboards... And yes they are worth $100+.
Their software seems stupid to have to sign in but they also have universal RGB control.. At least for every RGB device I use...TT riing+, Corsair H100i, MSI Mobo and Gigabyte GFX.

And Las Vegas and other attraction cities are perfect for stores like this.
Posted on Reply
#11
yotano211
jmcslob, post: 4103347, member: 67555"
I'm not saying they are the best... But if you have fat or big fingers nobody makes better keyboards... And yes they are worth $100+.
Their software seems stupid to have to sign in but they also have universal RGB control.. At least for every RGB device I use...TT riing+, Corsair H100i, MSI Mobo and Gigabyte GFX.

And Las Vegas and other attraction cities are perfect for stores like this.
Las Vegas doesnt need anymore stupid tourist coming in, the city is already full with the tons of dumb Californians moving there.
Posted on Reply
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