Sunday, August 6th 2023

AMD Retreating from Enthusiast Graphics Segment with RDNA4?
AMD is rumored to be withdrawing from the enthusiast graphics segment with its next RDNA4 graphics architecture. This means there won't be a successor to its "Navi 31" silicon that competes at the high-end with NVIDIA; but rather one that competes in the performance segment and below. It's possible AMD isn't able to justify the cost of developing high-end GPUs to push enough volumes over the product lifecycle. The company's "Navi 21" GPU benefited from the crypto-currency mining swell, but just like with NVIDIA, the company isn't able to push enough GPUs at the high-end.
With RDNA4, the company will focus on specific segments of the market that sell the most, which would be the x700-series and below. This generation will be essentially similar to the RX 5000 series powered by RDNA1, which did enough to stir things up in NVIDIA's lineup, and trigger the introduction of the RTX 20 SUPER series. The next generation could see RDNA4 square off against NVIDIA's next-generation, and hopefully, Intel's Arc "Battlemage" family.
Source:
VideoCardz
With RDNA4, the company will focus on specific segments of the market that sell the most, which would be the x700-series and below. This generation will be essentially similar to the RX 5000 series powered by RDNA1, which did enough to stir things up in NVIDIA's lineup, and trigger the introduction of the RTX 20 SUPER series. The next generation could see RDNA4 square off against NVIDIA's next-generation, and hopefully, Intel's Arc "Battlemage" family.
363 Comments on AMD Retreating from Enthusiast Graphics Segment with RDNA4?
AMD's problems are two:
1. Must do a more capable graphics architecture.
2. Must cheat in order to boost the frame rate. I see that no one really pays attention about the image quality in games, so AMD can simply do DLSS-type of thing default, upscale the FPS several dozens of percents, the performance crown will be theirs.
The ability to just “secure” advance nodes depends entirely on which of the many baskets that AMD has their eggs in they want to focus on, and that’s definitely not their GPU division. Not to mention they have to compete with companies with more $$$ for these fab contracts.
Considering they’re handing Intel their ass in the CPU space on efficiency, it makes sense that their server and consumer product lines for CPUs get whatever priority they can for node/fab tech.
If anything the 7000 series/Navi3x was a proof of concept for chiplets in the GPU space as opposed to an attempt to claw back the performance crown. The 8000 series/Navi4x will be more of a turning point to judge/look at in my opinion.
- they need wafers foremost for ZEN chiplets, so radeon is always a afterthought that has to share wafer allocation with ZEN chiplets.
- because of that they were forced to reduce the chipsize and using MCM so that the main chip on 5nm is only 300mm2.
- this strategy isnt that good since it means losing efficiency due to worse latencies, GCD to MCD communication costs.
- this means, if nvidia behaves like a full fledged GPU company and AMD doesnt, since its production is mainly CPU oriented, AMD will fall further back due to handicaps which were mentioned.
- NAVI21 was competitive at the high end because it was a big monolithic chip. NAVI31 on monolithic would likely perform clearly better than the current version with MCM.
- so i'm not too surprised if AMD decides to pull off, since it's too awkward for them to compete with nvidia due to wafer limitations.
- the speculation is this: what if AMD would not have bought ATI ... would ATI have been competitive, because they wouldve concentrated their wafers fully to produce GPUs with no handicaps?
Nvidia would by now have bought or forced Ati out of the market.
Are you Not understanding Huang's game plan?!.
AMD own more than a CPU, GPU company, xilinx is not inconsiderate.
They're wafer and design requirements are also quite significant as will be the constant evolution of console SOCs.
NAVI31 in monolithic would be faster ... clearly so. also it would only be a 480-500mm2 design, so still 100mm2 more possible to catch up with the 4090. all this is not possible because AMD has to save wafers, due to them being a multi processor company.
The point is it don't make financial sense for AMD to pursue the top end halo product because they still wouldn't be making massive gobs of $$$ which Nvidia still commands, at times even with inferior performance.
The dilemma is that there is no other tech company that can compete with TSMC. else AMD could order the GPUs at Samsung for example, for maybe even a lower price than currently at TSMC.
Out of scope or not, it's a valid speculation.
/s
In a freely ideal situation, sure. Our assumptions on a business’s decisions have no relevance to what’s actually going on as we have no real information on why those decisions are made. The number of times I’ve experienced a client telling me to redesign something because it’s “easy” or better when they have no experience, education, or factual information as to why and how continues to grow and is an ever useful reminder that as much as we want to believe something is simple from the outside, it’s not.
In other words: AMD does know everything I said. And more