ADATA Technology, a leading manufacturer of high performance DRAM modules and NAND Flash products, today launched the Premier SP580 SATA 6 Gb/s solid state drive, built for users who want to upgrade their computers with affordable SSDs and gain access to faster speeds and better efficiency compared to traditional HDDs. The Premier SP580 is powered by a Marvell controller and supports SLC caching technology, meaning it can operate in SLC (single-level cell) mode for a tangible performance boost. With LDPC ECC (low density parity check error correcting code), a high TBW (total bytes written) rating, and DEVSLP (device sleep) functionality, the Premier SP580 makes highly durable, power efficient, and affordable SSD upgrades a reality.

Utilizing a Marvell controller, the Premier SP580 offers high read/write speeds up to 560 MB/s 410 MB/s per second. It also features SLC caching for on-demand performance boosts, allowing the Premier SP580 to operate in a simulated SLC mode during intense data loads. The drive supports DEVSLP low power mode to reduce electricity costs and provide longer battery life when installed in portable. The Premier SP580 is available in 120 GB and 240 GB capacities and arrives bundled with a 2.5 mm spacer, making it suitable for diverse installs - from desktop PCs to notebooks and ultrabooks.

ADATA is ready with its flagship XPG Z1 memory module that belts out DDR4-4400 speeds. The modules achieve DDR4-4400 at timings of 17-19-19-39, although its DRAM voltage is not known. The module was demonstrated running at its marketed speeds. It's also interesting to note that the module doesn't use heatsinks or elaborate cooling to run at these speeds, and makes to with a rather thin heatspreader.

ADATA also unveiled its SR1030 SSD targeted at workstation/enterprise builds. The drive ticks on a Seagate (ex-SandForce) SF-3514 processor, wired to 3D MLC NAND flash, and comes in capacities ranging between 128 GB to 1 TB, with sequential read/write performance rated at up to 560 MB/s reads, with up to 530 MB/s writes. You get a lot of SandForce-made features such as DuraWrite (garbage collection enhancement), Shield and RAISE (protection).

ADATA is a launch partner for Maxiotek MK8115 processor, a new entrant to the consumer SSD scene, with the new SU700 series. These drives will be ADATA's most affordable, and targeted at buyers upgrading from hard drives. The MK8115 is mated to synchronous Micron-made DRAM-less 3D TLC NAND flash memory, in capacities ranging up to 1 TB. ADATA put out CDM performance numbers for the drive, which clocks in at 554 MB/s sequential reads, and 529 MB/s sequential writes.

ADATA Technology, a leading manufacturer of highperformance DRAM modules and NAND Flash products, today launched XPG Dazzle,itsfirst line of LED DDR4 memory modules. The modules feature illuminated LED strips and DDR4 specificationsforan exciting look that complements their high performance and power efficiency. Utilizing patented LED memory module technology by AVEXIR, XPG Dazzle makes PCs much more eye-catching to meet growing demand by case modders, PC enthusiasts, and gamers for unique, colorful, and vibrant system builds.

XPG Dazzle LED DDR4 memory modules maintain and evolve the aggressive but sleek style of XPG products, featuring a tough outline, cool color combinations, and their own unique highlight in the form of a shining LED strip built into the heatsink. With a special design and alluring red LED, XPG Dazzle accentuates chassis appearance and revitalizes performance PCs, whether for overclocking, gaming, or pure case modding showcases. XPG Dazzle memory modules are available in different kits: 8GBx2, 8GB x4, 16GBx2, and 16GBx4, giving users greater flexibility when assembling high-end systems.

ADATA Technology, a leading manufacturer of highperformance DRAM modules and NAND Flash products, today added a Micro USB offering to its range of cable products that features a reversible Type-A connector. The cable is designed to make linking a multitude of devices that use Micro USB (smartphones, power banks, wireless headphones, game controllers and many more) with PCs and other USB Type-A destinations much easier and more intuitive. It supports 2.4A for quick device charging, with high-grade braided sleeves protecting wires inside the cable and extending its lifespan. Aluminum connector housings provide double benefit as they are stylish and durable, while ADATA offers the new cable in seven color schemes to give customers more personalisation options.

The cable features a Micro USB connector on one side and reversible Type-A on the other. Reversible connectors are much more user-friendly than traditional plugs, as shown by the rise of USB Type-C. ADATA offers similar solutions in addition to Type-C, as embodied by the new cable. With reversible Type-A, users can insert the cable into destination devices without the often bothersome "trial and error" associated with USB. There is no need to check which way the USB Type-A plug is aligned, saving time and making connections much more convenient.

ADATA Technology, a leading manufacturer of high performance DRAM modules and NAND Flash application products, today launchedthe UV210 USB Flash Drive. Built seamlessly and boasting a champagne gold metallic finish that covers a solid zinc-alloy housing, the UV210 USB Flash drive delivers a stylish statement of simplicity and durability.

The UV210 features a sandblasted metallic finish and sleek edges, resulting in a visibly stylish, high quality personal data storage device. It is built using zinc alloy, making it significantly sturdier than plastic USB Flash drives. There is no cap to misplace, facilitating simpler usage, reducing clutter, and creating a better fit with dynamic urban living. In addition, the UV210 is entirely plug n play, driver-less, and carefree. Just connect, store, share, unplug, and go free of hassles.

ADATA Technology, a leading manufacturer of highperformance DRAM modules and NAND Flash products, today launched the i-Memory UE710 Rose Gold Flash drive.Designed to match the look of popular Apple devices such as iPhone 6s/6s plus,the UE710 Rose Gold joins previous i-Memory series offerings in catering to the storage expansion needs of mobile device users. Available in up to 128GB, the Apple-certified drive includes Lightning and USB connectivity for easy data portability and sharing. It provides users with high speed performance up to 30 MB/s read (Lightning),and is accompanied by the latest version of the free i-Memory app with support for Apple Live Photos back up function.

Until today the UE710 was available in White and Black color schemes. The Rose Gold version adds an attractive option, crafted to better suit iPhone 6s/6s plus.The rose gold color scheme has become one of the most popular choices for iPhone, iPad, and other mobile device buyers. The UE710 Rose Gold therefore offers a stylish and consistent color option, making it a chic match when paired with iPhones, iPads, and others.

ADATA Technology, a leading manufacturer of highperformance DRAM modules, NAND Flash products, and storage devices today launched the HD650X external hard drive for Xbox One and the HD710M camouflage-styled drive. Both are available in up to 2TB and connect via USB 3.0. The HD650X delivers high speed storage expansion for Xbox gamers that want more space for an ever-growing library of games and apps. The drive features a green color scheme that matches Xbox branding and style and is based on the ruggedized ADATA HD650 for enhanced durability and portability. The HD650X is compatible with Xbox One and Xbox 360 consoles. The HD710M provides high-grade water, dust, and shock proofing, clad in a special edition woodland camouflage design.

Xbox One consoles currently ship with 1TB drives, and gamers quickly find themselves wanting additional storage as major game releases regularly clock in at above 50GB per title with patches, updates, and downloadable content. This is where the HD650X comes in. Users can choose 2TB, doubling available storage on their Xbox and ensuring ample capacity for the remainder of the console generation. The HD650X helps gamers avoid having to choose between getting new content and deleting previously-installed games, apps, and media. The HD650X is an essential upgrade, particularly in light of the Xbox Games with Gold program, which offers customers multiple free games every month.

ADATA Technology, a leading manufacturer of highperformance DRAM modules and NAND Flash products, today launched XPG and Premier Pro microSDHC/SDXC UHS-I U3 cards in capacities ranging from 16GB to 64GB. XPG offerings remain true to the extreme nature of their branding with up to 95MB/s read and 90MB/s write, perfect for handling large video files rendered in Ultra HD 4K resolution. The Premier Pro models have been specially-tested for accelerometer applications such as dash recorders and motion cameras. All products employ high-grade MLC Flash and meet strict water, shock, X-ray, and static proofing requirements.

Each card delivers UHS-I U3 performance, which is currently the top-most definition provided by the SD Card Association, or SDA. XPG microSDHC/SDXC UHS-I U3 models reach read speeds of 95MB/s and write speeds of 90MB/s, a considerable increase compared to previous-generation microSD performance.

ADATA Technology, a leading manufacturer of highperformance DRAM modules and NAND Flash products,today launched the industrial-grade ISSS332 2.5" SATA III (6Gb/s) solid state drive. Available in SLC and MLC NAND Flash types that withstand a wide temperature range, the ISSS332 provides excellent performance and durability for a broad spectrum of industrial equipment applications.

Utilizing fast SLC and MLC NAND Flash, the ISSS332 features outstanding performance and reliability with sequential read/write speeds up to 560MB/450MB per second and an MTBF (mean time before failure) rating of 2 million hours. Thanks to an industrial-grade operational temperature range of -40°C to 90°C, the ISSS332 enables long term deployment in harsh environments that experience extreme cold and heat.

ADATA Technology, a leading manufacturer of highperformance DRAM modules and NAND Flash products, today launched the Lightning Card Reader for Apple iOS devices, including iPhone, iPad, and iPod. Fully MFi certified, the accessory connects to Apple devices using the Lightning interface and brings users convenient interconnectivity and storage expansion with SD and microSD cards. It is the first peripheral in its segment with two-way data transfer, meaning read and write, and the first to combine SD and microSD on one reader. The Lightning Card Reader uses durable materials and a flexible cable to ensure long-lasting and reliable operation, and arrives bundled with a free data management app.

While existing Lightning card readers support one way data movement to import files from cards to devices, ADATA technology supports file import and export so users can freely move content to and from the reader to iPhone, iPad, and iPod. The Lightning Card Reader has SD and microSD slots, so it offers universal compatibility with one of the most popular storage mediums in the world. By comparison, other products in its segment feature either SD or microSD, but not both. This enables simple storage expansion for iOS devices which is also very cost-effective, as users can employ existing cards rather than having to purchase proprietary expansion cards or additional hardware.

ADATA Technology, a leading manufacturer of highperformance DRAM modules and NAND Flash products,today launched the ICFS332 industrial CFast card,which combines the form factor of a CF card with a high speed SATA interface to deliver reliability and secure operation for a wide range of industrial equipment applications.

Utilizing fast SLC NAND Flash, the ICFS332 provides outstanding performance and reliability with sequential read/write speeds up to 560MB/400MB per second and an MTBF (mean time before failure) rating of 2 million hours. Thanks to an industrial-grade operational temperature range of -40°C to 90°C, the ICFS332 enables long term deployment in harsh environments that experience extreme cold and heat.

ADATA Technology, a leading manufacturer of high performance DRAM modules and NAND Flash products, is pleased to confirm participation in SPS IPC Drives 2015, Europe's leading industrial PC and automation trade show from Nov. 24 to 26 in Nuremberg, Germany. ADATA is ready to display a wide selection of industrial products that help customers create smart manufacturing with a high degree of connectivity, automation, and control. Smart industry depends on reliable memory and storage to drive it forward, and ADATA is at the forefront of providing these.

To fulfill the latest market demand, ADATA implements large capacities and high performance specifications, with PCIe Gen 3x4 and up to 2TB density for big data process across industrial sectors. In addition, the support of PLP (Power-Loss Protection), advanced LDPC ECC and wide temperature tolerance ensure great reliability, stability, as well as data security. As for those applications requires ultra-fast computing and high power efficiency, ADATA's DDR4 DRAM modules can offer lower energy draw and faster performance compared to DDR3 while adding robust durability.

ADATA Technology, a leading manufacturer of highperformance DRAM modules and NAND Flash products, today launched the HM900 external hard drive, which is available in up to 6TB. The HM900 offers convenient content backup, playback, and management, contained in a highly durable product. TurboHDD technology maximizes USB 3.0 bandwidth for fast data transfers, while 256-bit AES encryption ensures robust security. In a time when large Ultra HD video and high bitrate audio are increasingly popular, spacious media-focused external drives such as the HM900 are a must for entertainment enthusiasts.

ADATA offers the self-powered HM900 in 2TB, 3TB, 4TB, and 6TB to suit different budgets and needs. All provide ample room for large multimedia files and virtually every other type of content, from documents and photos to music and Ultra HD 4K video. The HM900 boasts a dedicated one-touch backup button that allows for near instant transfer of selected files from a source device to the drive. It also supports simultaneous video recording and playback, making it eminently easy to enjoy content without missing out on other experiences. For example, users can playback a previously-recorded sports event while recording a favorite TV show in the background. The HM900 supports scheduled backup, auto backup, and multiple-device content sync, all via a user friendly interface.

ADATA Technology, a leading manufacturer of high performance DRAM modules and NAND Flash application products, today launched Premier DDR4 2133 SO-DIMM memory, optimized for best performance with new Intel Skylake processors and their chipsets, as well as the Haswell-E platform. ADATA is keen to expand DDR4 adoption and encourage the move to a new generation of DRAM on notebooks, as DDR4 offers outstanding performance and greater power efficiency, assured by meticulous ADATA testing and backed by a limited lifetime warranty.

ADATA Premier DDR4 2133 SO-DIMM modules are offered in 4GB and 8GB densities, both clocked to a high speed 2133 MHz. This represents a performance boost over DDR3, which on notebooks has typically been clocked at 1333 MHz or 1600 MHz. DDR4 therefore brings a new phase in computer memory performance and just as with desktop PCs, ADATA believes notebook users stand to gain much by choosing DDR4. This applies to new notebooks that ship with DDR4 and importantly as an upgrade option for notebooks that are compatible with DDR4 but purchased with DDR3 for cost reasons. ADATA encourages users to upgrade to DDR4 to enjoy the benefits of this essential technological advancement in personal computing.

ADATA Technology, a leading manufacturer of highperformance DRAM modules and NAND Flash products, today launched the HD720 ruggedized USB 3.0 external hard drive. Featuring a sporty design, the HD720 has been crafted for travelers and users that demand the most durable portable storage. Highly robust, it meets strict dust, water, and shock resistance requirements and ships in several capacities up to 2TB. Whether on an adventurous personal journey or on tough duty assignment, users gain access to durable and easy to use storage with the HD720.

The HD720 complies with strict IEC/EN 60529 IP68 specifications and requirements. This means the unit offers complete dust tight protection for stable and long-lasting operation in particulate-infused environments. Unlike standard external drives, the HD720 does not require special care in terms of dust-proofing, so both travelers and professionals can use it worry-free. Certification also means the HD720 is rated for up to 120 minutes of submersion in water at a depth of up to 2m. Hence even a drop into a body of water will not disrupt a cherished trip or a vital work task. ADATA has also designed the HD720 to surpass the already-tough MIL-STD-810G 516.6 drop test: the drive can easily survive sudden and violent crashes and drops from as high as 1.8m, whereas the standard sets a 1.2m drop height.

ADATA Technology, a leading manufacturer of highperformance DRAM modules and NAND Flash products,today launchedthe UV140 USB 3.0 USB Flash Drive. It features a unique tail wing-shaped bookmark clip and a capless, light, and compact design. Users save time on data transfers with the USB 3.0 high speed interface, while enjoying convenience, efficiency, and ease when using the drive on the go. The UV140 helps users embrace a more successful lifestyle.

Designed with a bookmark clip at its tip, the UV140 can be clipped onto folders, books or lanyards whenever necessary, making it portable and convenient to use. A capless design frees users from worrying about losing a cap. The UV140 comes with a strap mount at its tip, so buyers can get creative matching it with a strap that best suits their personal style. The matte texture material on the UV140 is scratch, smudge, and fingerprint-resistant, so it can be used worry-free in any setting or environment.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash products, today launches thePremier SP600NS34 M.2 2242SATA 6Gb/s SSD for Ultrabooks and desktop PCs. To meet the latest platform and users' expectations, "slimmer, faster, and power-saving", ADATA's Premier SP600NS34 features multiple functions to enhance efficiency, such as DEVSLP, BCH ECC technology, and Intel Smart Response Technology. If you are seeking a new solution to upgrade your Ultrabook, the Premier SP600NS34 will be a great choice with the best cost-performance ratio.

The Premier SP600NS34 comes in capacities of 128GB and 256GB, and adopts the smallest SSD form factor - M.2 2242, with measurements of only 22 x 42 x 3.5mm. However, the compact size does not sacrifice performance - with the JMicron controller, the sequential read speed of SP600NS34 is up to 550MB/s, and the maximum 4K random read/write performance is up to 75K/77K IOPS. The Premier SP600NS34 supports DEVSLP (Device Sleep) technology, helping to consume less power than traditional idle and prolonging the battery life at the same time.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, is honored to announce that its XPG Z2 DDR4 computer memory breaks new record again! It's able to clock up to 4222MHz when used with an air-cooled msi X99A XPOWER AC motherboard. This creates a new overclocking world record for production line DDR4 computer memory.

In cooperation with motherboard manufacturers, ADATA strives to achieve the best performance in DDR4 memory compliant with the Intel X99 architecture. The XPG Z2 DDR4 memory breaks the record with extremely high clock frequency of 4222MHz, impressing both gamers and standard CPU clock users alike with outstanding sustained performance, cooling and stability.

ADATA unveiled its new high-performance 2.5-inch SATA SSD, the XPG SX930. Based on a JMicron-made controller, wired to 19 nm MLC NAND flash, the drive comes in capacities of 120 GB, 240 GB, and 480 GB; with sequential transfer rates of up to 565 MB/s reads, with up to 465 MB/s writes; and 4K random access performance of up to 80,000 IOPS reads with up to 70,000 IOPS writes. Built in the 7 mm-thick 2.5-inch form-factor, with SATA 6 Gb/s interface, the drive supports modern SSD features, such as TRIM and NCQ. The company didn't disclose pricing, but mentioned that the drive will come with 5-year warranties.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash products, will unveil its extreme performance XPG line: new SSDs (Solid State Drives) and DDR4 memory module solutions, the new Apple series of products, Type-C mobile accessories and ruggedized products. Come witness history at ADATA's "Aspire, Empower, Transform" theme on show June 2-6 at COMPUTEX TAIPEI 2015, Taipei World Trade Center, in Nangang Exhibition Hall 1F Booth #J0806.

ADATA will flaunt its extreme performance XPG line of products, including the winner of the Taiwan Excellence Gold Award, the XPG Z1 DDR4 Gaming DRAM. Never satisfied with staying in one place, ADATA's newest XPG Z2 is now set to break another world record at 4034 MHz in the DDR4 gaming memory class. ADATA will also show the latest SX930 gaming SSDs featuring SLC cache technology and premier MLC flash that boost overall speed and stability. To give visitors an extremely fast and playful gaming experience, ADATA will hold a Special Force 2 Challenge game in its XPG display zone and will give away SSD and DRAM prizes every day.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, is honored to announce that its XPG Z2 DDR4 3400 computer memory is able to clock up to 4034MHz when used with an air-cooled msi X99A XPOWER AC motherboard. This creates a new overclocking world record for production line DDR4 computer memory.

In cooperation with motherboard manufacturers, ADATA strives to achieve the best performance in DDR4 memory compliant with the Intel X99 architecture. The XPG Z2 DDR4 3400 breaks the record with extremely high clock frequency of 4034MHz, impressing both gamers and standard CPU clock users alike with outstanding sustained performance, cooling and stability.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, today launches the HD710A Waterproof / Dustproof / Shock-Resistant USB 3.0 External Hard Drive. ADATA's HD710A is an ultra-durable external hard drive designed especially for Macbook. It comes with large storage capacities of 1TB or 2TB, provides superior data transfer speeds, and also undergoes stringent tests for waterproofing, dustproofing and shock resistance. The HD710A is the ultimate in portable protection for your data.

Designed especially for active users of Apple Macintosh platforms, the HD710A provides rugged protection from shock, dust and water. The triple-layer construction of the HD710A incorporates exceptionally elastic silicone material to provide great shock absorption from all angles. By passing the MIL-STD-810G 516.6 military-grade shock-resistant test, the HD710A ensures your data's safety even after unexpectedly suffering a shock. It has also passed the stringent IP68 test, offering excellent water and dust resistant protection. Thanks to the durable design, the HD710A works normally even in a dusty environment or after being submerged in its storage state in 1.5 meter-deep water for up to 60 minutes. When not in use, the USB cable tucks into a wrap-around exterior slot in the drive casing, providing an elegant storage solution that matches the highly practical characteristics of the device.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, today launches the IHSS312, a high-performance SATA III 6Gbps 22-pin half-slim SSD of MO-297 form factor, which is available in 8/16/32/64/128/256GB capacities to meet the varying needs of IPC embedded systems, healthcare, medical devices, kiosk/POS and factory automation.

Utilizing high-speed MLC NAND flash, ADATA's IHSS312 provides excellent performance and reliability with a sequential read/write speed up to 500/125MB per second and MTBF of up to 1 million hours. Thanks to its industrial-grade operable temperature range of -40°C to +85°C, the IHSSS312 is ideal for harsh environments requiring long-term operation.