Tuesday, February 7th 2012

SanDisk Follows Kingston, Cuts NAND Flash Product Prices

Following reports that Kingston is reducing prices of its NAND flash-based products by up to 15%, SanDisk too is reportedly preparing price-cuts of its own. Unlike Kingston, SanDisk's entire product portfolio is connected with NAND flash memory, it is the world's largest vendor of memory cards, and also has a vast lineup of USB flash drives. SanDisk will lower its prices just enough to maintain competitiveness with Kingston's products. The company maintains that initiating a price-cutting strategy is intended to boost sales volume and maintain the company's leading market share. According to DRAMeXchange, major NAND flash vendors are initiating price cuts to clear inventories, to make way for flash memory built on newer fabrication technologies.

Source: DigiTimes
Add your own comment

4 Comments on SanDisk Follows Kingston, Cuts NAND Flash Product Prices

Fishfaced Nincompoop
Posted on Reply
~Technological Technocrat~
now all we have to do is wait for the retailers to drop their price
Posted on Reply
Awesome! I really hope the price goes down for the Sandisk SDHC 95MB/s card. I need one for my camera.
Posted on Reply
I bought a 120g sandisk for $127. Not sure how much lower they need to go.
Posted on Reply