Sunday, February 10th 2013

No New GPUs from AMD for the Bulk of 2013

AMD's product manager for desktop graphics products Devon Nekechuk, in an interview with Japanese publication 4Gamer.net, revealed that his firm won't be launching any new Radeon GPUs in 2013, and that the company would instead play out the year on its current Radeon HD 7000 series' performance, with price adjustments and possible performance increments through driver updates. In a slide released to 4Gamers.net, AMD pointed that its Radeon HD 7900 series (high-end), HD 7800 series (performance), and HD 7700 series (mainstream), will carry on the company's mantle "throughout 2013."

This announcement is indication that GPU makers have decided to slow things down from the streak of rapid new GPU launches that lasted from some time around 2007, running up to 2012, which can be heavily taxing in terms of R&D costs for either companies. We know for sure that NVIDIA is clearing its backlog of consumer GPU development by releasing the GeForce GTX "Titan" graphics card in a couple of weeks' time, and we know from older reports that NVIDIA could launch a "refreshed" GeForce Kepler lineup, that largely retains the GeForce Kepler silicon while topping up with subtle changes (clock speeds, software features that don't involve redesigning the silicon, etc.,) but AMD coming out in the open with this announcement could change everything. NVIDIA has the opportunity to save a few coins by sticking to its current lineup (plus the upcoming GTX "Titan,") and responding to competition from AMD by price-adjustments and timely driver optimizations of its own.

Source: 4Gamer.net
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233 Comments on No New GPUs from AMD for the Bulk of 2013

#1
OneCool
TheMailMan78 said:
I think AMD just showed the hand of the industry as a whole. Mobile and console are the future and pursuing a shrinking market (desktop PC's) aggressively isn't a smart move. NVIDIA has to anymore. They hold no real advantage at this point except in the dedicated GPU market.
^^^ This.
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#2
Super XP
TheMailMan78 said:
They are drying up because they are rebranding them as the 8xxx cards.
:eek:
That should be illegal. I've gotten sick of NV doing such a thing and ATI back in the day.
cadaveca said:
And with that said, I'd much rather see more drivers, than more cards from AMD right now.
How about better drivers for performance improvements on every single game. Keeping this GPU series longer should assist in familiarizing themselves with the GPU.
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#3
Lionheart
TheMailMan78 said:
That didn't help them with the last generation at all.
I didn't quite finish my post accurately :ohwell:

I meant "Chucking a sony" as in saying that they will wait for Microsoft to release their console first. Then 1 week later they surprise everyone with this Feb 20th announcement which is most likely the PS4 catching microsoft off guard :p. Just wondering if AMD might do the same thing to Nvidia but I doubt it as AMD have their hands tied with next gen console hardware :rolleyes:
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#4
GSquadron
I can feel the smell of a Geforce Titan review....
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#5
Phusius
Aleksander Dishnica said:
I can feel the smell of a Geforce Titan review....
Not worth the $900 unless it can do 7970 CF performance. :rolleyes:
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#6
BigMack70
Phusius said:
Not worth the $900 unless it can do 7970 CF performance. :rolleyes:
But possibly worth the $1800 if you have some cash burning through your wallet and want to put two of them in SLI :nutkick:
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#7
eidairaman1
The Exiled Airman
Goodman said:
That doesn't surprise me as AMD are pretty low on cash (for a company that size) best thing for them to do is use what they already have make it better & still sale it at better profit

The other thing is i don't see the point of new GC's either from AMD or Nvidia not until we see screens/monitors getting mainstream with higher resolution then 1080 , no really don't we have this resolution for long enough already? (for PC)
or most games taking advantage of the hardware (Higher Levels of Detail compared to Consoles, aka Like back during the R9700 Pro Days)
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#8
dude12564
BigMack70 said:
But possibly worth the $1800 if you have some cash burning through your wallet and want to put two of them in SLI :nutkick:
What if quad-SLI...

That's $3600. :p
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#9
BigMack70
dude12564 said:
What if quad-SLI...

That's $3600. :p
Yeah but you can actually play games on 2-way SLI.

Quad-SLI... not so much. Though the 3dmark scores would undoubtedly be impressive.

You could probably buy 4 of them and then sell the two you don't want at crazy markup on ebay after running a quad-SLI bench and make back most of the money off the second card.
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#11
Xzibit
PopcornMachine said:
Story completely changing now.

Got this link from OCC to article at PCWorld.

AMD promises to squash confusion and quickly clarify 2013 Radeon plans


Cant wait for the next "AMD may delay thread" to talk about Nvidia TITAN for 75% of the post. :laugh:

Atleast someones going out to get an official word aside from just bulletinboard rumors. I always wondered that about review sites and hardware sites. So quick to post rumors when they can just fire away an e-mail to said rep and get a clarification.
:rolleyes:


Nice catch.
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#12
Easy Rhino
Linux Advocate
just more evidence that points to console domination and the end of pc gaming. the gpu is going the way of the nic card and the sound card.
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#13
HumanSmoke
PopcornMachine said:
Story completely changing now.
Got this link from OCC to article at PCWorld.
Not sure about the "completely changing" aspect- still seems as clear as mud. It was always a given that AMD were releasing at least some HD 8000 series- both OEM and iGPU (Richland) have already been announced.
"We will certainly have new [GPU] products in 2013."
Check.
Why did that cause such a hub-bub? The GPU road map AMD showed off at CES gave equal billing to both "Sea Islands," AMD's internal code name for the Radeon HD 7000 series, as well as "Solar System," the code name for the next-gen Radeon HD 8000 series
AFAIW, "Solar System" (Mars, Sun, Venus, Neptune) are the code name for mobile. "Sea Islands" (Oland, Bonaire, Hainan, Curacao, Aruba) are supposedly the new desktop cards, with only the first three having any commonality with the mobile parts.
Robert Hallock said as much when Legit Reviews approached him about his @AMDRadeon tweet: "I should note that HD 8000 Series has never been so much as hinted at for a channel release. Anything to the contrary is an unsubstantiated rumor fabricated to drive traffic.
Except those pesky mobile units that AMD have been publicizing I presume:
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#14
KissSh0t
Maybe AMD will have a chance to get some really good drivers out now for the current lineup of cards.
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#15
D007
Thank God.. This constant release of New GPU's has been really annoying..
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#16
xenocide
D007 said:
Thank God.. This constant release of New GPU's has been really annoying..
How has it been constant? The first 7970 review was posted on TPU on 12/11/11, which at this point was 1.25 years ago. They didn't have a set launch date for the 8xxx series beyond Q2-Q4 2013. For all we know Q4 could mean 2 years from when the 7970 launched, which isn't exactly constant. What they have done is start releasing a series and then taper it out slowly releasing more models as time goes on, which is somewhat annoying. I'd rather see a hard launch with the entire series...
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#17
Mr. Fox
TheMailMan78 said:
I think AMD just showed the hand of the industry as a whole. Mobile and console are the future and pursuing a shrinking market (desktop PC's) aggressively isn't a smart move. NVIDIA has to anymore. They hold no real advantage at this point except in the dedicated GPU market.
Can we expect anything less from a generation of people that graduate from high school and college, but they can barely read, write or spell? When the ignorant are allowed to breed, and make big decisions that affect the intelligent, all kinds of bad things can happen, LOL.

Seriously though... Death of the PC has been predicted many times. If the enthusiasts buying killer products all die, and the money dries up for the products they always purchased, that could really happen. Kids can only afford consoles and cheap, under-performing mobile devices. As disposable as they are, they end up in landfills quickly and the concepts of modding, performance tuning and tweaking is like a foreign language to them. After all, if Sony, Microsoft or Nintendo offer it for sale, it must already be awesome, right?

Kind of like the concept of everyone driving crappy electric cars. They call it "vision," "innovation" and "progress" when it's really quite the opposite if you're a performance enthusiast. It really sucks when some people get their way.
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#18
Bjorn_Of_Iceland
Quite confused about the death of the pc and rise of the console posts.. on other news I've been reading, it's the consoles who are close to extinction XD.
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#19
TRWOV
I could live with a 2 year cycle between gens. I usually skip a generation anyway.
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#20
anubis44
Looks like nVidia and AMD are finally calling a truce so they can both focus on the real enemy of both companies: Intel. I just keep hoping that nVidia and AMD will see the light and merge. The merged AMD/nVidia would instantly have a lock on the graphics market, and have competitive x86 and ARM designs already, with the financial strength of nVidia and the deep intellectual property and engineer teams of AMD. Together, they would be serious force to be reckoned with.
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#21
Nordic
anubis44 said:
Looks like nVidia and AMD are finally calling a truce so they can both focus on the real enemy of both companies: Intel. I just keep hoping that nVidia and AMD will see the light and merge. The merged AMD/nVidia would instantly have a lock on the graphics market, and have competitive x86 and ARM designs already, with the financial strength of nVidia and the deep intellectual property and engineer teams of AMD. Together, they would be serious force to be reckoned with.
And have a monopoly suit on their hands
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#22
Prima.Vera
Easy Rhino said:
just more evidence that points to console domination and the end of pc gaming. the gpu is going the way of the nic card and the sound card.
Mm...Don't think so.
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#23
KissSh0t
Easy Rhino said:
just more evidence that points to console domination and the end of pc gaming. the gpu is going the way of the nic card and the sound card.
Consoles have been dead to me since... 2001..

PC gaming is where it's at.
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#24
DannibusX
My 5970 told me that it didn't care a while back.

I still don't think it does, as there's really been nothing to push it and I don't feel the need to dump large chunks of cash into a new GPU every year.

AMD will be releasing new SKU's this year, they've been rebranding OEM stuff. I at least expect 7 series revisions and something to be released after nVidia puts out.
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#25
qubit
Overclocked quantum bit
Mr. Fox said:
Kind of like the concept of everyone driving crappy electric cars. They call it "vision," "innovation" and "progress" when it's really quite the opposite if you're a performance enthusiast. It really sucks when some people get their way.
Too right. It always seems to be the vocal meddlers with their crappy ideas that get their way and we all pay the price.

There's usually corruption and big money changing hands somewhere along the line. Think those useless wind farms.
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