ASUS today launched its cost-effective Republic of Gamers (ROG) Strix LC series all-in-one closed-loop liquid CPU coolers. This cooler is available in two variants, the ROG Strix LC 120 and ROG Strix LC 240, based on radiator sizes of 120 mm x 120 mm and 240 mm x 120 mm, respectively. The ROG Strix LC is headed by a cylindrical pump-block with an illuminated ROG logo on top, and four spirally-projecting diffusers along the sides. The RGB LEDs illuminating the block take in addressable RGB input. The primary material is copper, the company didn't reveal the pump bearing type.

Interestingly, unlike most cost-effective CLCs, this cooler offers 4-pin PWM control for the pump, letting you adjust coolant pressure. Both variants ship with 36 cm-long fiber sleeved coolant tubes. You get one or two ASUS ROG Radiator fans depending on the variant. Each of these takes in 4-pin PWM input, spins between 800 to 2,500 RPM, pushing up to 80.95 CFM of air, with a noise output of up to 37.6 dBA. Among the CPU socket types supported are AM4, LGA115x, and LGA2066. The company didn't reveal pricing, but it is expected to cost significantly less than the ROG Ryujin/Ryuo.