Friday, July 5th 2019
Confirmed: AMD to Cut RX 5700-series Prices at Launch
AMD in a Facebook post late Friday confirmed that its Radeon RX 5700 series graphics cards will launch at reduced prices compared to what it announced at its E3-2019 product announcement. The Radeon RX 5700 XT will have a reduced MSRP of USD $399, which puts it on par with that of the GeForce RTX 2060 Super. The Radeon RX 5700 will cost $50 less, at $349, which puts its price on par with the original RTX 2060. The commemorative limited-edition RX 5700 XT AMD 50th Anniversary Edition is now reduced to $449. AMD didn't announce any changes to the two cards' launch bundle that include a 3-month Xbox Game Pass for PC.
Commenting on the development, AMD said "We embrace competition, which drives innovation to the benefit of gamers. In that spirit, we are updating the pricing of our Radeon RX 5700 Series graphics cards, launching July 7." The company added "We know that gamers will be thrilled once they have the opportunity to experience the amazing performance, stunning visual fidelity and highly responsive gameplay these new graphics cards provide. Making history on 7/7 as the first company to launch gaming CPUs and GPUs together - the first in 7nm and PCIe 4.0 - is all about pushing the ultimate gaming experience forward for as many gamers as possible."
Source:
AMD (Facebook)
Commenting on the development, AMD said "We embrace competition, which drives innovation to the benefit of gamers. In that spirit, we are updating the pricing of our Radeon RX 5700 Series graphics cards, launching July 7." The company added "We know that gamers will be thrilled once they have the opportunity to experience the amazing performance, stunning visual fidelity and highly responsive gameplay these new graphics cards provide. Making history on 7/7 as the first company to launch gaming CPUs and GPUs together - the first in 7nm and PCIe 4.0 - is all about pushing the ultimate gaming experience forward for as many gamers as possible."
102 Comments on Confirmed: AMD to Cut RX 5700-series Prices at Launch
Were at 3 so far...!
As I said, they need to focus on their products, not marketing tricky and reindeer games.
I'm on GMT + 7 region.. :(
They are late to the market, perceived as having less features ( FPS halving trace, DeepBlur), Radeon mindshare is low, they should be trying to win people again with great deals not trying to milk off the gate.
nVidia have big dies and inflated stock prices based on huge margins, they can't afford a price war, that's where AMD should be hitting.
Great perf/$ that was your GPU game for quite a while AMD and it will continue to be for the foreseeable future.
That's terrible thing to do before launch in one day, week after - yeah I get it. Clearly Radeon marketing itself as value brand because in consumer space AMD is nowhere. NVidia can squeeze us more with next gen despite official minimal price drop with Turing rev.2. If they release 2080TiS price will probably stay where it is because there is no reason to cut it.
09:00 US Eastern Time
20:00 GMT +7But reindeer is so tasty...Give it a quarter and we might get there if sales aren't good...
now now .... just waiting my retailer to list them ... :laugh:
The cheapest RX 5700XT seems to be PowerColour again, with the AXRX 5700XT 8GBD6-M3DH for US$423 and the average price for an RX 5700XT being US$436.
That's 5% VAT plus about 5% for the middle man, not too bad.
For comparison, the cheapest RTX 2060 is an Asus card for $320 and the cheapest RTX 2070 being a Zotac card for US$449.