Wednesday, May 12th 2021

GIGABYTE Gives Public Apology for "Made in China" Mocking After Company Shares Plummet by $550 Million

On Monday, GIGABYTE, a Taiwanese PC manufacturer, has published a blog post that made fun of other component manufacturers for having their products made in China, the "low-cost, low-quality way". According to Bloomberg, who was the first to spot the blog post, which is now removed. According to the report, such a statement had a massive toll on the shares of the Taiwanese company. E-commerce operators in China, like JD.com Inc. and Suning.com Co., have removed GIGABYTE products from their offerings and searching GIGABYTE or "Jijia" (Chinese company name) returned zero results from these websites. This has single-handedly caused the shares of the company to plummet by 10%, wiping away around $550 million worth of market cap.

The original blog post has since been removed, and GIGABYTE has issued a public apology, which you can see here. The translation of the text says that "A few days ago, part of the text content published on our official website is seriously inconsistent with the fact. It is caused by poor internal management of the company. We sincerely apologize for the discomfort caused to you." The company has also noted that it is very proud of "Made in China" products. On a more personal note, it is interesting to see such a strict market response coming from a blog post, and even more interesting to witness this exclusion from the Chinese e-commerce companies.
Sources: Bloomberg, GIGABYTE, via Tom's Hardware
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69 Comments on GIGABYTE Gives Public Apology for "Made in China" Mocking After Company Shares Plummet by $550 Million

#1
Chomiq
Party line is party line, you only need one person to point something out and said company will be canceled/blacklisted immediately. Especially if it's from a western country or in this case even worse - a "rebel" region (according to Chicoms).
Remember how Nike got canceled recently once they ditched Chinese contractors due to the use of Uighur forced labor?
www.forbes.com/sites/forbesagencycouncil/2021/05/11/dealing-with-a-pr-crisis-in-china/
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#2
zlobby
It serves to show only one thing - it's all about the money, money!
:respect:
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#3
Turmania
I have not bought gigabyte products maybe for over 2 decades. But I have heard they moved high cost product factory to Taiwan last year. Since then they became my first go and check manufacturer. I rather pay premium for a product that is not made in a nation we are not allowed to freely name. What I want is manufacturers publishing wherr their product is made at, before purchasing for all of us to see.
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#4
Lnxepique
Ironically, I have been having the most software bugs with Gigabyte. Maybe the hardware is good (altho I never had a MB fail), but the software is mediocre.
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#5
tabascosauz
ChomiqParty line is party line, you only need one person to point something out and said company will be canceled/blacklisted immediately. Especially if it's from a western country or in this case even worse - a "rebel" region (according to Chicoms).
Remember how Nike got canceled recently once they ditched Chinese contractors due to the use of Uighur forced labor?
www.forbes.com/sites/forbesagencycouncil/2021/05/11/dealing-with-a-pr-crisis-in-china/
I'm not sure what's more amusing to me in this story, the fact that someone at Gigabyte thought the blog post was a good idea, or the usual thin-skinned wumao whining :laugh:

"Growing national pride" is certainly an interesting way to describe "need to grow a pair of fucking balls" lol

Who knew that of all things cancel culture would be the one to be backed by the CCP?
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#7
TheinsanegamerN
Gigabyte should put their money where their mouth is first. Move ALL production out of china and to some other country before boasting about others using the chinese for labor.
tabascosauzWho knew that of all things cancel culture would be the one to be backed by the CCP?
I mean that's the entire point of social credit, the government can use it to cancel any citizens that cross them. Cancel them in both the literal and figurative sense.
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#8
MxPhenom 216
ASIC Engineer
TurmaniaI have not bought gigabyte products maybe for over 2 decades. But I have heard they moved high cost product factory to Taiwan last year. Since then they became my first go and check manufacturer. I rather pay premium for a product that is not made in a nation we are not allowed to freely name. What I want is manufacturers publishing wherr their product is made at, before purchasing for all of us to see.
For what its worth, they have turned it up for AMD B550 and X570 boards. I think their Intel boards still suck though.
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#9
phill
They seemed to forget about their PSUs....
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#10
Wirko
The stock price chart shows a correction after a historical peak. What could possibly be better than a blog post that predictably triggers that?
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#11
voltage
cheaply made crap that breaks all too often, with intentional planned obsolesces.
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#12
Wirko
TurmaniaWhat I want is manufacturers publishing wherr their product is made at, before purchasing for all of us to see.
There's that thing called "supply chain" ...
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#13
Chrispy_
WirkoThere's that thing called "supply chain" ...
In the case of HP's printers, that means all the components are made in different Chinese factories and then screwed together in the USA with all-american screws.
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#14
Xex360
What a dumb idea, it shows how stupid management tends to be.
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#15
Caring1
TurmaniaI have not bought gigabyte products maybe for over 2 decades. But I have heard they moved high cost product factory to Taiwan last year. Since then they became my first go and check manufacturer. I rather pay premium for a product that is not made in a nation we are not allowed to freely name. What I want is manufacturers publishing wherr their product is made at, before purchasing for all of us to see.
No one is stopping you from mentioning China, furthermore ALL packaging by law shows country of origin. :shadedshu:
The only reason you may be prevented from mentioning them is in xenophobic and generalised statements.
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#16
Fluffmeister
China will have the last laugh when they annex Taiwan.
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#17
defaultluser
zlobbyIt serves to show only one thing - it's all about the money, money!
:respect:
You ain't kidding - Gigabyte was the first of the 1980s Taiwanese companies trying to fix what was broke at Acer (Gigabyte, then MSI then Asus.) They have only succeeded at building similar level of quality products (at a fraction of the market-share)

Asus is the winner of that war (more revenue, while massively improving quality). The Asus budget offshoot Asrock has similar quality to Gigabyte (while selling for less)!

Gigabytes hardware is mostly middling, but the software is shit;, they lose to Asrock, then MSI then Asus (best).
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#18
Caring1
voltagecheaply made crap that breaks all too often, with intentional planned obsolesces.
Welcome to the modern world where any product is manufactured to a price, due to consumer demands for low costs.
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#19
xkm1948
Massive fail gigabyte. Some of the employees are legally reading too much into the western propaganda BS
FluffmeisterChina will have the last laugh when they annex Taiwan.
As long as that doesn’t drag the world into WW3
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#20
timta2
Isaac`Legit waiting for a gigabye rma
its a week past the date they where meant to contact me and we have not heard from em
Your post, here, is rather off topic, don't contribute to the discussion, and it's likely that nobody here cares about your personal situation. You can always follow up with them or continue to wait patiently for their response, like people normally do when it comes to RMAs. Also, don't forget that things are still backed up from the pandemic in a lot of places.
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#21
freeagent
xkm1948As long as that doesn’t drag the world into WW3
I thought it had already begun?

Maybe not yet..
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#23
DeathtoGnomes
I'd have to say Giga showed its e-peen too soon.
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#24
UniformCube
it's just sanctions. capitalistic regime in China just mirrors western capitalistic regimes actions. nothing new.
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#25
R0H1T
TheinsanegamerNGigabyte should put their money where their mouth is first. Move ALL production out of china and to some other country before boasting about others using the chinese for labor.


I mean that's the entire point of social credit, the government can use it to cancel any citizens that cross them. Cancel them in both the literal and figurative sense.
Yeah doubt the CCP needs a "social credit" score to do that, you cross them at your own peril as even probably Jack Ma found out towards the end of last year!
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