Friday, May 24th 2024

AMD is Changing the Naming of the Strix Point APUs Series Again
Merely two weeks ago, we published a story on AMD possibly preparing a new processor naming scheme for its ultraportable segment next-generation processors. Today, various trustful Chinese sources reported that AMD changed its mind again, that the Ryzen AI 100 series naming scheme was dropped, and now we should prepare for the Ryzen AI 300. If this turns out to be true, then AMD Strix Point will launch as Ryzen AI 9 HX 370 and Ryzen AI 9 365 (assuming AMD does not change the naming scheme again).
Source:
ITHome
56 Comments on AMD is Changing the Naming of the Strix Point APUs Series Again
What's funny about all this is that phones have been shipping with NPUs for like 5-6 years by now, so long before the recent AI craze, and the use cases for ML on these platforms are still laughably limited, such as making photos better (maybe?), improved translation/dictation (still sucks), small things like that. It's so strange how hundreds of millions of people already have devices with ML accelerators in their hands but this features has been so underutilized they don't even know about it and now everyone thinks that adding NPUs to PCs is some crazy next big step lol.
It's frustrating seeing people go nuts about AI but then you have basic problems that should have been solved with ML by now and yet years have passed and they haven't. Like if you record a video on your phone and there is even a little bit of wind/noise the audio quality will be in the gutter, you'd think they could use the NPU to clean up the audio but nope, still sounds like utter garbage and these company already talk about "AGI".
Don't worry GPT-8634 will be sentient and replace every job on the planet, trust us bro, just buy one more gazillion dollar accelerator from Nvidia, we're nearly there.
The similarities are too striking to ignore. Yeah, they added a few square mm of transistors to their chips so they can sell their old shit as new. Or in many cases, not even that, there's just the marketing and the chip is simply a next iteration.
Now, we already record 4K files private on mobile devices, which is a success on its own. Perhaps we expect too much from current AI-aided de-noiser in much smaller and less capable devices such as mobile phone or laptop? We want things to be done automatically and fast for us. That requires processing power, as you do not want to get a file without audio noise, but with messed trebles, bass or dialogue. This requires such AI algorithm to run multiple instances of checks across frequency ranges after removing some sounds. And fast, as you don't want to wait two hours. Such things cannot happen instantly without more capable hardware.