With the SE700 portable SSD, ADATA is one of the first adopters of USB 3.1 host interface, and its new Type-C connector standard. This isn't just a blind compliance upgrade, but one that comes with genuine benefits. To begin with, the drive offers sequential transfer rates of up to 819 MB/s, with up to 839 MB/s writes, which show that the drive clearly takes advantage of the 10 Gb/s interface bandwidth. Internally, the SE700 is a host-transparent RAID 0 array of two SSDs. The drive itself is roughly as big as a 2.5-inch internal SSD, featuring a piano black body with chrome accents. USB 3.1 and its Type-C connector are the flavor of the season, and so expect ADATA to launch this drive very soon.

ADATA showed off its upcoming mainstream SSD, which it plans to feed the growing market with, the Premier Pro SP320. These drives are based on Silicon Motion's SM2256 controller, wired to 3 bit MLC NAND flash. The drive comes in capacities of 120 GB, 240 GB, 480 GB, and 960 GB, with the latter being exhibited at CES. Built in the 7 mm thick 2.5-inch form-factor, with SATA 6 Gb/s interface, the drive offers sequential transfer rates of up to 560 MB/s reads, with up to 510 MB/s writes. ADATA says these drives will be competitively priced.

ADATA also showed off its second attempt at an enterprise SSD, in the 2.5-inch SATA form-factor, the SR1010. Based on a platform originally developed by Seagate (its subsididary SandForce), the drive features the SandForce SF-2581 controller, wired to up to 480 GB of synchronous MLC NAND flash (high-endurance chips, which are branded "ADATA,") and features such as power loss protection, native AES-256 encryption engine, sequential speeds of up to 550 MB/s reads with up to 520 MB/s writes, and an MTBF rated at 2 million hours.

ADATA showed off its third-generation XPG DDR3 memory module. A departure from its pointy gold heatsink design of the XPG Z1 series, the XPG V3 features a more conventional, 2-tone aluminium heatsink design, with three layers of fins projecting upward. The outer fins dissipate heat drawn from the DRAM chips, while the inner, colored ones (red, blue, green, gold, and orange), dissipate heat drawn a heat-spreading copper layer in the module's PCB. The module on display at CES featured a red inner heatsink, with an XMP 1.3 profile for DDR3-3100 MHz, with a 1600 MHz failsafe JEDEC profile.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, today launches the Gold Edition of its XPG Z1 DDR4 overclocking memory, clocking in at the outrageously high speeds of 3000/3200/3300/3333MHz. Besides supporting the latest Intel Haswell-E platform, ADATA's XPG Z1 Gold Edition DDR4 also provides ultimate performance for gamers, overclockers and PC enthusiasts, and also features higher power efficiency.

DDR4 memory surpasses legacy DDR3 with improved performance and lower power consumption. The operating voltage of XPG Z1 has decreased from 1.5V to 1.35V, a 10% reduction of power that helps your system operate at a lower temperature for more stable operation. With speeds of up to 3333MHz, CL16-16-16 timings and a transfer bandwidth reaching 26.6GB/s, the XPG Z1 Gold Edition provides unparalleled data transfer efficiency. In addition, the built-in Intel XMP 2.0 Serial Presence Detect (SPD) allows quick and easy installation without changing BIOS settings, all while facilitating full system usage and enhanced stability. This adds up to a true game-winner for overclockers seeking an extra edge.

ADATA Technology, a leading manufacturer of high-performance DRAM memory modules and NAND Flash applications, launches a new UC340 USB flash drive. The Choice UC340 flash drive features trim geometric lines and a clean glossy finish. Carry it on a neck strap, purse, or key chain. With SuperSpeed USB 3.0 connectivity, you can transfer anywhere between 16GB to 256GB of audio, video and data files in just a few moments. Just push-to-click the colored head to extend the USB connector. Push again to retract it. Simple, stylish, practical. Click into your style with ADATA's UC340 flash drive.

The UC340 is a work of utterly elegant geometry. Multiple black triangular facets on its casing complement a brilliantly colored translucent body. Not a mere storage drive, it embodies the best in performance and quality within the classic lines of fashion. Simply click the USB head to extend and retract the connector quickly and easily. With no end cap to hassle with or lose, the UC340 is both convenient and easy-to-use. An amply large triangular lanyard hole matches the US340's classy geometric design. Carry it on a key ring. Wear it on a neck strap or bracelet.

ADATA Technology, a leading manufacturer of high-performance DRAM memory modules and NAND Flash applications, is pleased to announce the arrival of its HV100 External Hard Drive featuring a sandblasted smudge-free finish and a SuperSpeed USB 3.0 interface for ultra-fast file transfers. The HV100 arrives feature-packed with G Shock Sensor Protection to help protect your data, and a bright blue/red LED indicator to show data transfer status. Available in 500GB, 1TB or 2TB sizes, you can also enjoy free OStoGO and HDDtoGO software, all backed by ADATA's 3 year warranty.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, today launches the UC330 Dual USB Flash Drive featuring dual micro USB and standard USB interfaces! Available in 8, 16 and 32GB sizes, the UC330 Dual USB allows you to share and backup data between PC, tablet, phablet, or smart phone at prices rivaling built-in storage found on some mobile phones. Along with a lifetime warranty and On-the-Go (OTG) USB compliance, customers who purchase the UC330 flash drive can also enjoy ADATA's feature-packed OStoGO and UFDtoGO software packages.

Flawlessly crafted of zinc alloy with a silver finish, ADATA's Choice UC330 Dual USB Flash Drive weighs only 3.6 grams and comes with a black end cap fitted with a strap hole so you can easily carry the flash drive on a lanyard, keychain or neck strap. As you use the rocket-shaped UC330, its cap fits on either side of its dual-headed USB. When not in use, stand it up on its end for easy storage on your desktop like a rocket awaiting lift-off. Manufactured with a special chip-on-board (COB) process, resulting in high water and impact resistance, your UC330 flash drive is engineered for utmost quality and reliability.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, today launches the Choice HC500 2.5" Hard Drive with TV recording support features. The HC500 external storage hard drive attaches to your smart television or PC via a super-fast USB 3.0 cable, and sports a sandblasted titanium or gold casing. Available in 500GB, 1TB and 2TB capacities, the Choice HC500 Hard Drive comes with smart backup software that allows you back up data, and then set up your very own personal data cloud using a PC or smartphone.

Flawlessly crafted in either titanium or gold matte, the HC500 Hard Drive offers both the easy connectivity of directly attached personal data and TV media storage. For those who require direct connectivity, simply plug the hard drive into your PC or smart TV. Store and manage any kind of personal media via super-fast USB 3.0 on your PC, and then connect the HC500 to your smart TV to enjoy full-featured video capabilities such as playback, rewind and fast-forward. Too busy to enjoy your favorite TV programs? Just leave your Choice HC500 Hard Drive plugged into your television and record hours of movies and programs to enjoy later.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, has released a firmware update v5.8.2 for the following solid state drives (SSD) equipped with SandForce 2200 series controllers: SX910/SX900/SP900/S510.

The new firmware improves overall SSD stability and SSD reliability after unsafe power cycling. Purchasers who wish to update their SSD firmware should go to this page, select the corresponding SSD product, and then download the compressed Firmware 5.8.2 file and extract it. Then locate the executable file ADATA_SF_FieldUpdater and run it as administrator.

ADATA Technology, a leading global manufacturer of high-performance DRAM memory modules and NAND Flash application products, today launches its SR1010 enterprise grade server SSD featuring comprehensive data encryption, reliability, superior performance and high compatibility with many operating systems. Available in 100GB, 240GB and 480GB sizes, ADATA's SR1010 SSD is a perfect upgrade solution for industrial servers, data centers and embedded devices.

For enterprise servers and data centers, unexpected system failure leads to incalculable damage and loss of vital information. To help safeguard against such scenarios, commercial servers require a powerful yet effective protection mechanism: PLP (Power-Loss Protection). Thanks to PLP technology, ADATA's SR1010 SSD helps to prevent catastrophic data crashes caused by system failures, such as utility power grid failures or data center backup generator failures. ADATA's SR1010 SSD also supports S.M.A.R.T., which monitors your SSDs' status, thus ensuring your data's security and integrity, as well as improving the SSD's efficiency.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, today launches the UV131 USB 3.0 USB Flash Drive. Featuring a stylishly professional gray exterior made of rugged zinc-alloy and a race car spoiler lanyard hole, ADATA's UV131 USB Flash Drive combines the best in good looks and durability for personal data storage.

Style Meets Durability
Seamlessly crafted with a chromium-gray finish, the UV131 USB Flash Drive is a stylish statement about simplicity and durability. For those who demand high quality, it features a sturdy zinc-alloy housing with a streamlined exterior and capless design that delivers the ultimate in professionalism and ease-of-use. The race-car spoiler lanyard hole makes the UV131 easier than ever to hold, plug in, or carry securely on your keychain. Take the UV131 USB Flash Drive everywhere for durable, stylish and worry-free personal data storage!

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, is pleased to announce its full line of DDR4 extreme performance memory modules already support Intel Haswell-EP series processors. All ADATA DDR4 memory modules will be on display in Booth #379 at the Intel Developer Forum (IDF 2014). ADATA's DDR4 memory supports server, consumer workstation and gaming PC applications. ADATA's lightning-fast DDR4 products deliver superior scalability, power-saving capability, and ultimate reliability for consumer, enterprise and industrial applications across the globe.

Intel Haswell-EP Compatible: Power for Big Data and Cloud
All of ADATA's DDR4 DRAM memory solutions are Intel Haswell-EP compatible to leverage the best in performance, scalability, power efficiency, and reliability. Further benefits such as accessibility and serviceability offer top-to-bottom transparency that factors significantly with the Internet of Things (IoT). ADATA's DDR4 DRAM memory solutions range from 4-16 GB to meet the high-volume demands of Big Data and Cloud applications.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, today launches the ISMS312, a high-performance industrial SATA III 6 Gbps 7-pin Disk-On-Module (DOM), which is suitable for embedded storage systems, industrial computers, medical and network infrastructure devices by providing the best balance between performance and cost. It also features the industrial grade S.M.A.R.T. and capability of customization for industrial application.

A+ SLC Solution for Various Upgrade Demands
The ADATA ISMS312 SATA III 6 Gbps 7pin DOM is a high-speed MLC NAND flash, providing excellent performance and reliability with a sequential read/write speed up to 250/40 MB per second and MTBF of up to 1 million hours. In addition, the ISMS312's low 1.15W power consumption can save power and significantly extend the lifespan of the devices it supports. And thanks to the industrial grade operable temperature range of -40°C to +85°C, the ISMS312 can work in harsh environments for long-term operation. The ISMS312 is available in both horizontal and vertical pin orientations to accommodate a wide variety of system form factors.

Wanna build a Haswell-E HEDT build on the "cheap?" Then this could make it to your list. ADATA is ready with its no-frills Premier line of DDR4 memory modules, which are sold in single-module packs of 4 GB and 8 GB. The modules stick to JEDEC specifications of DDR4-2133 MHz (PC4-17000), with CAS latencies of 15T, and voltage of 1.2 Volt. The modules use DRAM chips made by SK Hynix. Inclusive of all taxes, the 4 GB module is priced at the equivalent of $75 USD in Japan; and the 8 GB module goes for the equivalent of $150.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, today launches the first DDR4 overclocking memory of XPG series - XPG Z1, which supports the latest Intel Haswell-E platform for ultimate performance. With the benefits of DDR4, the XPG Z1 is not only a powerful weapon for gaming, also an important component for overclocking.

Performance Boosts with Great Power Efficiency
DDR4 outperforms DDR3 with improved performance and lower power consumption. The operating voltage has decreased from 1.5V to 1.2V, which is a 20% reduction of power, and keeps the system at a low temperature for stable operation. With speeds of up to 2800 MHz, timings of CL 17-17-17 and transfer bandwidth reaching 22 GB/s, the XPG Z1 provides improved efficiency of data transfer than ever. It only requires 1.2V to achieve high clock frequency of 2800 MHz for overclockers. In addition, the SPD (Serial Presence Detect) of XPG Z1 allows direct application without changing settings in the BIOS, facilitating usage and system stability.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, today launches the industrial grade ISSS312 2.5" SATA III (6 Gb/s) Solid State Drive. It features low power consumption, industrial grade S.M.A.R.T. and power loss protection (PLP) for excellent performance and reliability. It also provides MLC, A+ SLC, SLC grades and wide temperature to meet the upgrade requirements of industrial equipment and enterprise devices.

MLC/A+ SLC/SLC solutions for various applications
Since storage applications are rapidly changing, the concepts of consumer digital lifestyles and the Internet of Things (I.O.T.) are developing, and web applications and technology are growing sharply, the industrial equipment and enterprise platforms need more powerful data computing capability, real-time transfer rate and high I/O throughput to cope with future trends.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, today launches the Premier DDR4 2133 Unbuffered DIMM memory, which supports the latest Intel Haswell-E platform for extreme performance. Thanks to the benefits of DDR4 and rigorous production of ADATA, the DDR4 2133 U-DIMM memory module is the best upgrade solution for PC DIY users.

Faster Data Transfer, Higher Power Efficiency
With speeds of up to 2133 MHz and a transfer bandwidth reaching 17 GB/s, the Premier DDR4 2133 Unbuffered DIMM provides greater efficiency of data transfer than previous generations of DRAM. Compared to DDR3, DDR4 memory features faster clock frequencies and lower power consumption. Running at just 1.2 volts, the new DDR4 2133 Unbuffered DIMM can save 20% of the power making it an environmentally friendly component. In desktop PCs, the advantages of DDR4 will lead to lower costs and improved overall performance.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, today launches the UV130 USB Flash Drive. Featuring the high-quality titanium appearance with solid zinc-alloy materials, and a race car spoiler-inspired strap hole, the UV130 not only provides durability, but also a fashion accessory for your daily life!

Style Meets Durability
The UV130 is shaped with precise integrated technology with zinc-alloy to feature a simplistic and streamlined look, as well as higher durability. For those who require high quality, personal items must be useful and stylish. Therefore, the capless UV130 features a race car spoiler-inspired design with a big strap hole for a modern look and high portability, allowing users to carry and plug it in easily. The strap hole also makes the drive easy to carry on a keychain.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, today launches the latest XPG V3 series overclocking memory, running at a stellar 3100 megahertz. Its dual channel is designed to bring gamers and PC enthusiasts ultimate performance by Intel Core fourth and fifth-generation processors and the latest Z97 platform.

The Thermal Conductive Technology for Great Heat Dissipation
With speed up to 3100 MHz and transfer bandwidth reaching 24.8 GB/s, the XPG V3 series once again pushes gaming to the next level. It supports Extreme Memory Profile (XMP) version 1.3 and utilizes the Thermal Conductive Technology (TCT), which reduces the system temperature effectively. It enables every chip have contact with the heat sinks directly, ensuring IC and PCB operate in an environment of equal temperature for the best stability, even in full-speed operation.

ADATA Technology Co., Ltd., is honorably invited by Intel as a strategic partner to the Grantley New Platform Workshop. During the 4 day event taking place on June 24th & 25th in Hillsboro, Oregon and July 9th & 10th in Hudson, Massachusetts, ADATA will proudly demonstrate the latest DDR4 server DIMMs, DDR3 LR-DIMMs, and complete product line of 2.5" SSDs and PCIe SSDs. One of the primary showcases will be server grade DDR4 R-DIMMs supporting the latest Intel Xeon processor E5-2600 v3 series with the features of up to 16 GB density, 1.2V low power consumption, and maximized 2133 MHz high speed transmission. ADATA's DDR4 product line includes DDR4 RDIMMs, VLP R-DIMMs, LR-DIMMs, and ECC SO-DIMMs.

In-memory computing stores data on memory chips rather than hard drives removes any performance bottleneck caused by traditional storage. ADATA DDR3 LR-DIMMs 64GB and R-DIMMs 32GB (with Invensas DFD technology) support In-memory computing with high capacity and outstanding performance. In Intel New Platform Workshop, ADATA will demonstrate DDR3 LR-DIMMs, which deliver up to 64GB capacity for Intel Xeon processor E5 V2 family-based servers, and increase total memory capacity by up to 1.5 TB to fulfill In-Memory Computing application.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, today launches the industrial CFast card -ISC3E, which combines the form-factor of a CF card with the high-speed SATA interface for both high reliability and secure operation, widening the application of industrial equipment.

ADATA's ISC3E CFast is compatible with CFast 2.0 and SATA 3.1. The sequential read/write speed is up to 435/120 MB/s (MLC) and 165/170 MB/s (SLC). It is highly shock and vibration resistant, withstand extreme temperatures from -40 ºC to +85 ºC, and the MTBF is up to 2 million hours. With the features above, the ISC3E CFast is quite ideal for those industrial systems which require long-term operation. Additionally, the ISC3E operates at a low 3.3 volts, and supports DVESLP (Device Sleep) to save more power and prolongs the operation time.

ADATA Technology, a leading manufacturer of high-performance DRAM modules and NAND Flash application products, today launches the HV611 USB 3.0 2.5" external hard drive. With a simplistic design, vivid colors, and unique puzzle patterns, the HV611 can present your style effortlessly. Its compact size allows you to carry it easily wherever you go.

The HV611 applies the SuperSpeed USB 3.0 interface, which greatly improves the efficiency of data transfer compared with USB 2.0. Featuring a unique puzzle design, the interlocking shiny and matte puzzle piece lines present an eye-catching style. With a bright blue LED indicator, users will know the status of data transfers. The HV611 has capacities of 500GB and 1TB and is available in 4 color choices - cool black, starry white, shining blue, and hot pink.

ADATA's claim of being the first memory maker with DDR4 overclocking modules wouldn't fly with anyone, if they weren't using a live Haswell-E HEDT platform to show it off. The system appears to be using a prototype Intel X99 chipset micro-ATX motherboard by ASRock, and a Haswell-E engineering sample. The module comes with JEDEC SPD profile of 2133 MHz, but claims to offer tons of overclocking headroom. The system was wired to a display, and evidently, CPU-Z can't read the memory config. It can, however, read out DRAM clock and timings. The system was doing 1373 MHz (2746 MHz DDR), with timings of 14-14-14-36-CR2T.

ADATA Technology Co., Ltd., a leading manufacturer of high-performance DRAM modules and NAND Flash application products, collaborated with AsRock to run a demo system equipped with ADATA's overclocking memory modules and AsRock's motherboard, whose performance reached a breakthrough record. ADATA's XPG series DDR3 3100 memory modules going with AsRock's the latest Z97 OC Formula motherboard and Devil Canyon I7 4790K CPU processor reached the 3400MHz outstanding performance, which will be displaying at ADATA's booth and bring you with an amazing experience.

ADATA XPG Series exclusively designed for overslockers can meet the needs of professional gamers with the ultra-high speed performance and ultra-fast cool down function. At this year's Computex, ADATA will be showcasing its latest XPG Series V3, DDR3 3000 8GB x 4, whose 32GB capacity can match ASRock Z97 OC Formula motherboard bringing out a steady speed of 3000MHz, and fulfill overclockers' picky needs of high capacity and high performance as well. In addition, its replaceable heat sink design allows users to customize the memory modules' color to complement their high performance system. ADATA is the first one who is able to steadily provide customers with 8GB x 4 pack memory module house in the industry.