Monday, January 19th 2026
AMD Reportedly Prioritizing Radeon RX 9070 XT Over Non-XT Version
AMD is reportedly shifting its production strategy to focus more on the Radeon RX 9070 XT graphics cards instead of the non-XT version. According to PROHARDVER, AMD is reallocating internal capacity towards the higher-end Radeon RX 9070 XT, which has a higher MSRP of $599. This decision is driven by the fact that the production costs for both GPUs are the same, as they both use the Navi 48 die and 16 GB of GDDR6 memory. With memory pricing being the main bottleneck, AMD aims to concentrate on a SKU that offers a better profit margin and justifies the engineering efforts invested in the series. Although both SKUs have the same memory configuration, the non-XT version uses a Navi 48 XT die, likely a lower-bin version of the Navi 48 XTX die. As a result, production costs are similar, but the Radeon RX 9070 XT has a slight 9% price premium over the non-XT model.
Sources:
PROHARVER, via VideoCardz
PROHARDVERThis does not make the Radeon RX 9070 a very good alternative for manufacturers, and according to our information, its production is not stopped, but the focus is largely on the Radeon RX 9070 XT, so they may produce more of this model in the future at the expense of its smaller brother. On paper, this could help minimize the need for price correction, since the fastest Radeon model is already more expensive, so it is less affected by the increase in memory prices.Fortunately, this doesn't mean that production of the non-XT model will cease. Instead, it will receive less capacity from AMD, but not enough to cause a shortage. Additionally, AMD is working closely with add-in card (AIC) partners to stabilize memory pricing. According to the company, these partnerships are beneficial in stabilizing the availability and price fluctuations of the current hardware. While there are no guarantees, AMD is striving to maintain stable pricing and availability.

38 Comments on AMD Reportedly Prioritizing Radeon RX 9070 XT Over Non-XT Version
The Navi 48 chip is good, but a middle-class videocard should have a 200W TDP, not 300W.
This is confirmed by people who reduce the Power Consumption in Adrenalin for 30% and get a very slight reduction in performance :cool:
I would've liked to see the 9070 get a price cut, though of course that won't happen with scam altman and the AI circlejerk destroying the entire tech industry.
the same low quality website posts regularly affiliate amazon.de links to earn money on storage, common mechanical tools etc.. I see a lot of fear mongering articles everything will get more expensive. Of course when you notify the masses over months there will be some affects in the german market.
Everything has its price. Hogwards legacy is a perfect example on why to sell a graphic card. Low quality trash game. Political game, repetition of anything, no fun, bad visuals and crashes with radeon 7800xt when changing some settings. Stwar Wars jedi survivor and Avatar are other bad trash games. Note: hogwards legacy was given away by epic. After a few days playing, I have not yet bought the broom, It is one of the games which they screwed up. I can not judge the grahpics as changing any settings crashes the game with windows 11 pro and the radeon 7800xt.
I do not see any justification to keep a graphic card for maybe a future purchase of KCD2.
Laziness paid off, I have all of my parts, DRAM dropped from 1000€ to 700€ and there are too many offers. Several shops show me stock to buy 2x32Gib DRAM. Note: DRAM fits this topic as the core topic is less graphic cards because of less DRAM in the market.Prices are going up according to geizhals.
asrock 9070XT is not 650€ worth without 25€ shipping, i did not bother buying it a few hours ago.
*put your best foot forward*
According to Newegg as of this posting:
The cheapest, brand new 9070 is going for $580.00
The cheapest brand new 9070XT is going for $720.00
Which is about 25% difference.
IMHO this is the reason why they are cranking up the XT's and will turn defective XT GPU's into Non XT's. This is a business decision to make additional profit as like any of these corporations they will pad an extra profit when there is a "Crisis" that inflates costs.
Make no mistake. There was a reason why I bought my 9070 Spaphire Pulse last month. Because I already know the absolute Bull$h!t Tech Corporations are doing right now.
Here's a video on why I bought my 9070. I already knew I can get massive wattage decreases with little performance loss.
I'll be tinkering with it soon but it's not on my important list.
Making money is.
What we can learn from this is you don't need 9070 xt's and rtx 5070 ti's to have amazing graphics, great gameplay and amazing story.
Nvidia and AMD only care to sell, i saw some people trying PRAGMATA and say how good it runs with RT, few days later Nvidia pushes Path tracing for a game already looking good, just shows you they can't leave it alone, they need to justify 300W gpus and 1000$ prices.
Next you see Digital Foundry pixel peeping that game, frame by frame, zoomed 400%, how good is the reflections, shadows, how stupid gaming has become.
I think my comfort zone would be up to 700,- for that GPU today. I'd pay it no ifs or buts.
DF caters to a demand of idiots clicking YT vids. Influencers are serving up straight up advertising and people 'like to watch it'. Not a day goes by without a forum post on TPU of some fool that flashed his BIOS because Youtube or a social told him so. Why not repaste your CPU while you're at it! You were fixing a software bug, but hey, just rebuild that PC, all is well.
Good luck with common sense in this environment. It has infested TPU as well, with simpletons asking for GPU reviews that are in fact game performance reviews for their specific hardware because otherwise they have to actually use some cognitive ability alongside their reading. We have the same pixel peepers here too, requesting 400% zoomed DLSS comparisons and getting served.
Yeah. We get what we pay for.
Nvidia's clusterfuck is a self inflicted harm we have been carefully cultivating ourselves.
They were disappointed it doesn't run on a cheap Nvidia GPU maxed, of course they didn't test AMD at all, game was built for old AMD architecture after all.
If they were honest and compare that game with the crap we see these days with RT and path tracing, man the difference is huge.
The 5070 is too close to the 9070, the 9070XT is too far ahead of the 5070 to be a reasonable alternative.
RX 9070XT is upper mid class
Source: Team Green PR manual... nad thats why Reading with comprehension is now considered as Super Power.The more you pay (now), the more you pay (next time).In the end we will own nothing and will be happy.
(Prices without VAT)
Mar 2025: 758€ / Now: 682€ - GIGABYTE AORUS Radeon RX 9070 XT ELITE 16G
Dec 2025: 539€ / Now: 629€ - GIGABYTE Radeon RX 9070 XT GAMING OC 16G
Nov 2025: 463€ / Now: 564€ - SAPPHIRE PULSE AMD Radeon RX 9070 GAMING 16G
Too much hestitation .. and I had to buy full 9070XT instead of 9070. Short after Black Friday it went missing and 2 weeks later it vent from 463€ to 512€. So just added measly +26€ to get full 9070XT.
Undervolt -70 mV, Power Limit -30%, Radeon Chill 60 fps ....
4k@60 fps in game without FSR support
130~170W - Palworld
170~200W - Infinity Nikky
I drop the power to 70% on my 3080Ti and lose very little performance. According to MSI Afterburner, the card hits clock speeds of around 1950 on core instead of maybe around 2050 I see it hit when the power limit is left at 100.
The 9070XT is a bit of an exception for AMD as the sweet-spot TDP is more like 240W.
1) 340W ... GIGABYTE AORUS Radeon RX 9070 XT ELITE 16G
2) 240W ... GIGABYTE AORUS Radeon RX 9070 XT ELITE 16G
3) 230W ... GIGABYTE Radeon RX 9070 XT GAMING OC 16G
www.3dmark.com/fs/33229059
www.3dmark.com/fs/33229092
www.3dmark.com/fs/34238927
The 5070 Ti consumes about 300 W with RT, with some models hovering close or over that number. In the meantime, Nvidia is pushing close to 600 W on the high-end.
So why has this suddenly become a problem to you?