Friday, October 14th 2022
NVIDIA Cancels GeForce RTX 4080 12GB, To Relaunch it With a Different Name
NVIDIA has decided to cancel the November 2022 launch of the GeForce RTX 4080 12 GB. The company will relaunch the card under a different name, though it didn't announce the replacement name just yet. The naming of the RTX 4080 12 GB was cause for much controversy. With the RTX 40-series "Ada," NVIDIA debuted three SKUs—the already launched RTX 4090 which is in stores right now; the RTX 4080 16 GB, and the RTX 4080 12 GB. Memory size notwithstanding, the RTX 4080 12 GB is a vastly different graphics card from the RTX 4080 16 GB.
The RTX 4080 12 GB and RTX 4080 16 GB didn't even share the same silicon. While the 16 GB model is based on the larger "AD103" silicon, has 9,728 CUDA cores, and a 256-bit wide GDDR6X memory bus; the RTX 4080 12 GB is based on the smaller "AD104" silicon, has just 7,680 CUDA cores (21% fewer CUDA cores); and a meager 192-bit wide GDDR6X memory bus. This had the potential to confuse buyers, especially given the $900 price. With criticism spanning not just social media but also bad press, NVIDIA decided to pull the plug on the RTX 4080 12 GB. The company will likely re-brand it as a successor to the RTX 3070 Ti, although then it will have a hard time justifying its $900 price-tag. The RTX 4080 16 GB, however, is on track for a November 16 availability date, with a baseline price of $1,200.
Source:
NVIDIA
The RTX 4080 12 GB and RTX 4080 16 GB didn't even share the same silicon. While the 16 GB model is based on the larger "AD103" silicon, has 9,728 CUDA cores, and a 256-bit wide GDDR6X memory bus; the RTX 4080 12 GB is based on the smaller "AD104" silicon, has just 7,680 CUDA cores (21% fewer CUDA cores); and a meager 192-bit wide GDDR6X memory bus. This had the potential to confuse buyers, especially given the $900 price. With criticism spanning not just social media but also bad press, NVIDIA decided to pull the plug on the RTX 4080 12 GB. The company will likely re-brand it as a successor to the RTX 3070 Ti, although then it will have a hard time justifying its $900 price-tag. The RTX 4080 16 GB, however, is on track for a November 16 availability date, with a baseline price of $1,200.

423 Comments on NVIDIA Cancels GeForce RTX 4080 12GB, To Relaunch it With a Different Name
It's clearly a 4070 then, or 4070 Ti.
If they keep the "old" 4080 16 GB, then they leave room for a 4080 Ti in the future that has performance roughly in between those 2 cards.
Neither does it make a xx70 card, the die size does!
So Nvidia lets agree Nvidia cheated in 3dmark 03 and the 970 with the 3.5gb was a fiasco and a half etc, that doesn't, for me, by virtue disallow ownership of their products. Again, this decision doesn't require a departure from objectivity.
The 4080 12GB as a product was objectively dumb and misleading and I'm glad they caved, it's actually good that they're listening, to what extent we'll have to see, but at least it wont be called a 4080 anymore, that's a start.
Never want to buy an NVidia product again? power to you, I guess.
You don't have to buy it.
You definitely don't need to back a company doing shity thing's.
And your opinion Does matter, shout it out.
Mybe RL (re-launch), ST (secont-try) or just self explanatory "whathef*havewedone"
Funny 9 pages now :laugh:
They have been increasing the TDP since forever. 8800 Ultra is a 171 watt card with suggested PSU only 450 W.
This is a natural consequence of their desire to always be on top of the competition no matter the tools.
So, if the top dog can eat up to 600 watts, why not the mid range eat up to 285 watts? :roll:
I don't know how people also hasn't realized this: the top of the range always has been the x80, nvidia invented x90 to justify doubling the asking price. Just like apple and samsung have done with the "Pro Max" and "Ultra" versions. And people swallowed that trick! lol. If they hadn't do that, the regular Galaxy S22 would have all the stuff the ultra version has, for $700.
The key here is: people just don't think before they buy.
When they reintroduced it with the RTX 3090 as the Titan replacement for that generation, that's when they went full Gordon Gecko Greed is Good with it.
edit - and $900 for a 192-bit mem bus....................lolz no thanks
This is turning out to be one of the strangest things in the tech world in a while. 'Unreleasing' a product a month later? gg nVidia.
AMD have f all to do with this yet.
And I was stunned by a few telling me in this forum that it was named a 4080 they can't change it, I should deal with it.
And that it's on consumers to buy right and not be stupid, it's on them to know they're shit.
We'll eat this thread, because it's not on consumers, it's all our choice, accept you can change they're output or pucker your butt and pay up, are not the only choice.
Be vocal, and Act on your opinions, perhaps next generation they'll make cards that mere mortals can afford.
They would have to to survive instead of making Car sized and priced GPU's.
@ARF crack on then debate, what's your points, you prefer high price massive GPU's, perhaps you want Huang in a new jacket?! What?!.
I prefer Radeons :) If you don't want to buy an expensive GF for $1600, then buy a "cheap" RX 6800 for $550:
Radeon RX 6400 - 170.00
Radeon RX 6500 XT - 194.80
Radeon RX 6600 - 285.89
Radeon RX 6600 XT - 423.23
Radeon RX 6650 XT - 364.00
Radeon RX 6700 XT - 448.17
Radeon RX 6750 XT - 497.28
Radeon RX 6800 - 549.00
Radeon RX 6800 XT - 646.93
Radeon RX 6900 XT - 737.00
Radeon RX 6950 XT - 909.00
AMD has been adjusting the prices recently with a negative trend. Prices slowly on the decline.
those AMD fanboyspeople the wrong way.Like I said in my last post, I've had a myriad of issues with Nvidia drivers over the years and just because I still have an Nvidia card doesn't mean I explicitly trust them or think they're better over AMD (I really wanted to get a 6800 or 6800XT when they launched, but scalping and direct sales to miners screwed us out of easily obtaining these cards and by the time they were available they were easily priced $300-500 higher than Nvidia's overpriced GPUs - I ended up finding a 3080 for around $800, at the same time the 6800/6800XT were between $1200-1500). Look at how Nvidia has pushed out an updated driver to remove LHR....I think it's a horseshit way they've tried to play the consumers and blatantly misguide them about how they care about the gamers and thus came the creation of LHR. They don't care, it's just marketing to help push sales and now with them removing LHR in this latest driver, that's just another marketing ploy to help try and drive sales to clear more of the remaining stock of Ampere cards.
To each their own. I know Nvidia has driver issues and I know AMD does. I'm not here to sway people one way or the other. I just want them to understand issues are on both sides of the fence, regardless of what personal feelings/experiences they've had.They won't rename it as a 4060Ti or 4070. I'm sure Nvidia is panicking and trying to figure out how they can insert this into the Ampere lineup and call it something like the 3080 12GB Super and price it right around $800. One last "revision" to the Ampere line-up (even though it's a different chip, yeah I know....but this is Nvidia we're talking about) so they quickly try to remedy the shitty situation they've put themselves in by trying to claim this card should be a 4080 model, when the 4080 16GB walks all over it by 25% or more.
Design.
Supposed to work best with 8 or 16gb
But nobody wants 8gb memory so they crapout a 10 or 12gb and call it a day.