Thursday, November 20th 2025

2K Games Makes Borderlands 4 DLC Free After Optimization Debacle

Since Borderlands 4 launched, the game has been plagued by performance and stability issues, and to Gearbox's credit, many of the more egregious problems have at least somewhat been addressed, with a recent content update even boosting performance by up to 20%, depending on the game resolution. However, it seems as though the added development time required to address those game-breaking issues might have caught up to Gearbox. In a recent announcement, 2K Games said that the developer "realized that there was more mayhem than time when it came to getting as much into Bounty Pack 1 as originally planned," which is basically a long-winded way of saying the developer ran out of time to deliver the stacked Bounty Pack 1 that was originally expected.

Fortunately for gamers, this means that the Borderlands 4 Bounty Pack 1: How Rush Saved Mercenary Day is launching as a free DLC available to all Borderlands 4 players as of November 20. According to the announcement, Bounty Pack 1 adds a new quest line tasking players with helping Rush, the leader of the Oubounders, relive his childhood memories and share the spirit of the festive season—it's basically space Christmas. The new update will also add 24 new cosmetics, four new pieces of rollable gear, and a few new hidden collectibles and cosmetics. 2K also announced that owners of Borderlands 4 Deluxe or Super Deluxe Edition or the Bounty Pack Bundle will also get another free Bounty Pack (the fifth one in the game) in 2026.
We're stoked for you to team up with Rush and teach Minister Screw the true meaning of Mercenary Day! This being a holiday-themed Bounty Pack, we knew we had to deliver it to you by the end of the year. However, the team realized that there was more mayhem than time when it came to getting as much into Bounty Pack 1 as originally planned while never slowing down in their mission to improve the Borderlands 4 player experience.

So in the spirit of the season, we're giving a gift to all Borderlands 4 players by making Bounty Pack 1 free!* Thank you for all the passion and support you've given us as a community. We're hard at work making sure future Bounty Packs are more fully loaded with the compelling content players have been asking for. In addition, we're now adding a new Bounty Pack 5 (more on that in a bit); there's a lot of amazing stuff coming to Borderlands 4, so stay tuned!
Sources: 2k Games, 2k Games
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20 Comments on 2K Games Makes Borderlands 4 DLC Free After Optimization Debacle

#1
ixi
Huh, surprised to see that Borderlands 4 is still a "thing" to cling to it.


Good for existing members of Borderlands 4.
Posted on Reply
#2
OolongGoat
Color me shocked, 2K giving out DLC for free. The one company I know of besides mobile game developers that nickel and dime you for everything.
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#3
ianatikin
Well, relatively new game is lower on Steam charts than some 10 old titles. The DLC was probably ready together with the base game, but when there's no chance to sell It, let's do some damage control and give It a away.
Posted on Reply
#4
Shihab
Someone must have been pizza delivery guy back in the 90s….
OolongGoatColor me shocked, 2K giving out DLC for free. The one company I know of besides mobile game developers that nickel and dime you for everything.
Wait till you discover Paradox…
Posted on Reply
#5
Onasi
ShihabWait till you discover Paradox…
You mean having so many DLCs for your games that you’ve tried implementing a subscription for said DLCs (because most people were shellshocked when they saw the price tag for the “full experience”) ISN’T a pro-consumer move? Nah, it’s all good, people on PDX forums told me so.
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#6
b1k3rdude
Ok, but sill need the base price to drop, that said its nearly 50% on some sites...
Posted on Reply
#7
Hakker
ShihabSomeone must have been pizza delivery guy back in the 90s….


Wait till you discover Paradox…
Or the king, president and emperor of them all Electronic Arts.
Posted on Reply
#8
Grimling
I own all the borderlands games on steam, except the new borderlands 4!
Before the release of borderlands 4, 2k games changed the contract (license agreement) and allowed themself to harvest unknown amounts of data from your system and your gaming behavior. i immediately de-installed all the games, because i do not agree to the change of contract, and you have to agree to play the games.
I can no longer play the games i payed for and own(ed)!
And now they want me to buy the new one? NEVER!
Posted on Reply
#9
Rais
In a serious society, Pitchford would resign and go back to collecting fruits and vegetable, because now he's got a reality check from his very own company. But in today society there is no accountability.
Posted on Reply
#10
Vayra86
I'm enjoying my popcorn here.
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#11
TheinsanegamerN
Now that screams "premium" right there, doesn't it?

Wish it was Pitchford that had to make these announcements, the seethe would be delicious.
Posted on Reply
#12
CornyOC
Best gift from 2K would be a picture of Randy's face being red when making this decision to make the DLC free.
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#13
Darmok N Jalad
Something has to give in the industry. While there will always be people who preorder or buy regardless, the gaming community is often good at fighting back. From non-purchases to loads of negative reviews based on policies and other trickery, it seems like companies miss the mark by a lot, and it costs them dearly. They invest a heck of a lot more money in these AAA tittles and many of them turn up as losers. It’s like the movie industry all over again.
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#14
arbiter
the "free" dlc there was 20min of content at most with it.
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#15
mechtech
Just like BL1 GOTY Enhanced

At least they are consistent ;)
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#16
JimmyDoogs
I was pretty interested in this game but the graphics were really disappointing and then somehow harder to run than Last of Us Part 2 so I put this game down super quick. Hoping they can somehow bring the graphics even up to a late PS4 game from 2018 but idk if that'll happen. Still not a bad game but I cannot comprehend the poor performance.
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#17
ymdhis
It's selling that bad, huh?
Posted on Reply
#18
qlum
OnasiYou mean having so many DLCs for your games that you’ve tried implementing a subscription for said DLCs (because most people were shellshocked when they saw the price tag for the “full experience”) ISN’T a pro-consumer move? Nah, it’s all good, people on PDX forums told me so.
While part of it is shitty, if you keep developing the same game for a decade after launch sort of need recurring revenue one way or the other. Dlc's often come with patches that do major changes to the game.

Just wished they went for catch up packs instead of subscriptions and sticker shock.
Posted on Reply
#19
Onasi
qlumJust wished they went for catch up packs instead of subscriptions and sticker shock.
Basically. Just go with a WoW-esque Battle Chest deal with the game and all the non-current major expansions at a deep discount. It doesn’t help that there is also a lot of cosmetic faff in there that isn’t needed for proper gameplay and some things are also actually arguably harmful (every CK2 player turns off Sunset Invasion).
Posted on Reply
#20
Tomorrow
But, but i thought random pitchfork said this was a "premium game" and it would not (paraphrasing here): "receive any discounts for years!"
Posted on Reply
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