Dr. DroLet it be a warning... this could be AMD and Nvidia next. The entire consumer market is a drop in the bucket compared to the OEM market and big bucks enterprise segments

I am regretting not jumping on the RTX5080, I did order it but with (unconfirmed) delivery in january...

One of my eyes is crying, but the other one admits that Crucial hasn't been on top of their game lately. I've had a few of their drives, and while they were generally ok, all of them suffered from overheating. Besides, it's hard to compete with the bazillion cheap Chinese manufacturers popping up left and right. Sad, but this is life.

wNotyarDIs it sudden, though? There's no word on for how long Micron has been planning this decision. If anything, it started some time ago when they killed the Ballistix brand.

I wanted to buy Crucial DDR5 DRAM but there was no offer. I bought very, very late AM5 in may 2023.

-- I spend a lot of cash on Crucial, SATA SSD, nvme and DDR4 dram. A relative big pile of cash over the years. When I look back Crucial was my "Samsung" which I was not aware of.

SquaredMicron makes memory for OEMs and tier 1 companies, but Crucial is a consumer-facing brand for people building desktops or laptop owners looking to upgrade. I would guess laptop owners are a lot less likely to upgrade than desktop owners, and in many cases the RAM is soldered and can't be upgraded and sometimes the SSDs are soldered as well. So I see the market for Crucial as being pretty small.

Thanks for repeating yourself. Helpful.
The only soldered SSDs I've seen are Apple, and they've used proprietary SSDs for over 10 years.

I dunno, business laptops which the are tons of, are made to be easily upgradable and usually DO get upgraded before eventually getting substituted

AusWolfOne of my eyes is crying, but the other one admits that Crucial hasn't been on top of their game lately. I've had a few of their drives, and while they were generally ok, all of them suffered from overheating. Besides, it's hard to compete with the bazillion cheap Chinese manufacturers popping up left and right. Sad, but this is life.

Other SSD companies may fill the void Crucial leaves, but the sad thing is there aren't any other DRAM manufacturers left but Samsung and SK Hynix, only 2 companies left isn't much competition for the consumer market.

Hecate91Other SSD companies may fill the void Crucial leaves, but the sad thing is there aren't any other DRAM manufacturers left but Samsung and SK Hynix, only 2 companies left isn't much competition for the consumer market.

Wait, won't Micron will still sell DRAM to G.Skill, Corsair and the like?

Dr. DroLet it be a warning... this could be AMD and Nvidia next. The entire consumer market is a drop in the bucket compared to the OEM market and big bucks enterprise segments

Nvidia would have already left the consumer market if it weren't for the low yields imo

I wouldn't be suprised if their only next gen desktop/workstation chip is another massive 202 chip for RTX Pros and 6090

wNotyarDWait, won't Micron will still sell DRAM to G.Skill, Corsair and the like?

According to the press release Micron is re-allocating for AI datacenters, I'm not sure what it means for DRAM sales to companies like Gskill or Corsair.

They must be pretty bullish because rebuilding retail channels is going to take a lot of effort when the AI boom inevitably slows down.

The exit of Crucial removes a large supplier from the consumer RAM market. That alone shrinks supply, especially since other major memory makers are also redirecting capacity toward AI server memory rather than consumer DRAM. Fewer choices and less competition definitely is not good for us. Other brands can become dominate and possibly continue to raise prices.

This is major and definitely not welcomed considering what's happening currently. In my opinion, I feel that no opportunity for profit will be overlooked. When the demand for consumer RAM skyrockets due to shortages, the manufactures will produce the product. The big question is what will be the cost?

I'm happy to have purchased extra memory and drives before this costly rise in parts.

TechBuyingHavocI am calling it now, quantum is the next "fad" after the AI bubble implodes.

The fact that the Luddite narrative seems to be the prevailing one on the tech sites never ceases to amaze me :)

While there might be some sort of AI bubble implosion, that thing is not going away any time soon, just like the WWW didn't after dot com.

And how are we supposed to progress past the current tech which is already creaking, if anything that might help us advance is instantly called a "fad" or doomsayed into a "bubble"?

Hecate91According to the press release Micron is re-allocating for AI datacenters, I'm not sure what it means for DRAM sales to companies like Gskill or Corsair.

It seems they'll only be making ECC DRAM and Enterprise SSDs

Chris_Ramseyersuch as the new Corsair MP700 Pro XT or PNY CS3250. :)

If you're already happily generating advertising, why not throw in a few discount codes as well? Could you set that up retrospectively? Please, nothing less than 20%. Thank you in advance!

B2T;
May Micron be successful with its new lineup.
Sarcasm/end.

With a friendly smile,
Fred.

My guess is this will age really well?

November 2026, Micron declares bankruptcy as bet on LLMs backfires ?

cinemawareThe fact that the Luddite narrative seems to be the prevailing one on the tech sites never ceases to amaze me :)

While there might be some sort of AI bubble implosion, that thing is not going away any time soon, just like the WWW didn't after dot com.

And how are we supposed to progress past the current tech which is already creaking, if anything that might help us advance is instantly called a "fad" or doomsayed into a "bubble"?

Well, how about you demonstrate an actual product? All AI is is a prediction token algorithm that runs on already available data. It's automatic Google. This tech isnt new, its existed for decades.

Also, make a product that actually sells? AI only "profits" because of circular investing, end customers are not buying it. Even if they were, there is no path to profitability because of the insane upkeep and capex costs.

Us "Luddites" have seen these kinds of charlatans before. Remember NFTs? Oh yeah, that's the third thing, if your AI bros are all former NFT bros, that tells me your product is full of it.

TheinsanegamerNWell, how about you demonstrate an actual product? All AI is is a prediction token algorithm that runs on already available data. It's automatic Google. This tech isnt new, its existed for decades.

Yeah, sure, it existed for decades. And nobody unveiled it because they were all trolling us. All this mad scramble by Google, Apple, etc right now playing catch up was a part of the prank. Right?

TheinsanegamerNAlso, make a product that actually sells? AI only "profits" because of circular investing, end customers are not buying it. Even if they were, there is no path to profitability because of the insane upkeep and capex costs.

Us "Luddites" have seen these kinds of charlatans before. Remember NFTs? Oh yeah, that's the third thing, if your AI bros are all former NFT bros, that tells me your product is full of it.

If you're comparing AI to NFTs then it says all about your understanding of the situation. And if you think they have to have something that you can "buy" and not, for example, a tech that will slash your workforce by half, then your understanding of pretty much the whole biz world needs a bit of an update.Aside from the fact that all tha has been around for one hot minute. Come back to me in 10-20 years, then we can really talk.

Btw, all these hysterical posts usually go full on binary mode (well, like most commentary on the web). So, either AI is the best thing since baked bread, or, like in your case, something about "bros" and general doom. Meanwhile, IRL, it's a mixed bag of possible outcomes ranging from terrible (fake art, job losses, etc) to wonderful (new research, SE that actually understand stuff, etc).

cinemawareThe fact that the Luddite narrative seems to be the prevailing one on the tech sites never ceases to amaze me :)

While there might be some sort of AI bubble implosion, that thing is not going away any time soon, just like the WWW didn't after dot com.

And how are we supposed to progress past the current tech which is already creaking, if anything that might help us advance is instantly called a "fad" or doomsayed into a "bubble"?

The fact that some people on this forum think that reasonable caution makes one a Luddite never ceases to amaze me :)

(Not to mention, the original Luddites were mostly right about their "doomsaying" back in the 19th century, but bah humbug, who is even paying attention to real history at this point)

As for bubbles imploding, I think you fundamentally misunderstand what a bubble is. It is strictly referring to prices that investors pay to gain access to this market and in that definition, AI is definitely a bubble that is going to pop because there is not enough profits to justify the sky-high valuations.

I never said that AI is disappearing for good, that has nothing to do with investment bubbles. You are the one linking posts about the AI bubble popping with claims of AI going away forever.

WirkoAlso, if and when Micron smells retail revenue again, it won't be very costly to re-establish their retail sales network. Brand name doesn't matter very much, it will probably be Spaghetti (by Micron) or Inchworm (by Micron). Even among DIYers, they remain a well-known and respected chip manufacturer. The only exception is a small number of weirdos who keep ever-growing personal blacklists of brands to avoid forever.

I think you overestimate just how much normal people, even many DIYers, are not aware of Micron as a company. People on forums like this are freaks, yours truly included. There are a lot of people who will build their PCs and never look at build advice or know which company is behind which product. (Just look at all the crap sold online on Newegg that is sustained by ignorant customers).

That said, this goes to Micron's benefit in a way, many people will be unaware that Crucial ever disappeared if Micron decides to bring it back in a certain time period.

haswrongthis is a painful low blow 👊. makes me wanna stomp 🦶🦶 on my crucial ballistix tacticals ddr3, but i have no replacement :D

FYI for those who aren't aware.
With Cruical exit that means product you used to own.
May not be able to repair/RMA.

TechBuyingHavocThe fact that some people on this forum think that reasonable caution makes one a Luddite never ceases to amaze me :)

You mean the mass hysteria we witness these days is all "reasonable caution"? Well, I guess it does depend on the point of view :) People inside narratives always think they're the "reasonable" ones, on the right side of the history, etc.

TechBuyingHavoc(Not to mention, the original Luddites were mostly right about their "doomsaying" back in the 19th century, but bah humbug, who is even paying attention to real history at this point)

History of language sometimes overrides the actual history, but nice try.

TechBuyingHavocAs for bubbles imploding, I think you fundamentally misunderstand what a bubble is. It is strictly referring to prices that investors pay to gain access to this market and in that definition, AI is definitely a bubble that is going to pop because there is not enough profits to justify the sky-high valuations.

I never said that AI is disappearing for good, that has nothing to do with investment bubbles. You are the one linking posts about the AI bubble popping with claims of AI going away forever.

This is just a semantic cop out. You can pretend that every single AI-basher out there who mentions bubble popping is "strictly referring to prices that investors pay to gain access to this market" but we all know it's not true. Otherwise, they would strictly adhere to the business angle, and not mention how pointless and terrible the whole tech is, which is what happens in most of these cases. And your non sequitur linking it to the "quantum fad" is another example of similar doom-tinged clout farming.

First Ballistix than DDR4 kill off.
Now they exit the consumer gunning for big pot of gold.
This will have ripple effect especially in current times when NAND memory is shortage.
Millions of customers who buy their products.
If it is faulty you can't get any replacement since they don't make anymore.

Hecate91According to the press release Micron is re-allocating for AI datacenters, I'm not sure what it means for DRAM sales to companies like Gskill or Corsair.

Chips previously being used for their Crucial branding will be moved into AI stuff instead.
I don't think they'd be holding back the previous contracts they had with other manufacturers.
Now an issue is that those other manufacturers are also buying those DRAM chips to build server offerings instead of consumer products.

maxli86FYI for those who aren't aware.
With Cruical exit that means product you used to own.
May not be able to repair/RMA.

Didn't they say they'd still be honoring purchases recently made and also RMAs for some time still?
I wonder if they'll just proceed with reimbursements instead of giving a new product given the current craze.

cinemawareThis is just a semantic cop out. You can pretend that every single AI-basher out there who mentions bubble popping is "strictly referring to prices that investors pay to gain access to this market" but we all know it's not true. Otherwise, they would strictly adhere to the business angle, and not mention how pointless and terrible the whole tech is, which is what happens in most of these cases. And your non sequitur linking it to the "quantum fad" is another example of similar doom-tinged clout farming.

Bro, the part about AI being pointless is pretty important to the prices part of the bubble. If the tech was as good as promised, there would be no bubble as the pricing is reasonable in relation to future earnings. We bashers are DOUBTING the future earnings because the tech is NOT as good as promised as AI hype boosters like you say it is.

with no hardware left to buy:

1. ppl 🧑‍🤝‍🧑 to the cloud ☁️
2. gold 🟨 to the moon 🌛
3. robots 🤖 to mars 🟠
4. and if you misbehave, you go to pluto! 🟤

(yours huang, the mastermind 🧠)

maxli86FYI for those who aren't aware.
With Cruical exit that means product you used to own.
May not be able to repair/RMA.

Micron has stated they will honor RMA and service requests for Crucial hardware.