Friday, November 18th 2016

AMD's Zen Rumored for January 17th Launch; 8 Cores With 16 Threads for $300

As we inch ever closer to AMD's Zen launch, more and more information seems to be slipping through the cracks. This time, MAXSUN, an AMD China partner (poised to provide customers with AM4 platform motherboards) is the source of the proverbial leak, with information that, if true, is sure to stir the pot of bubbling Zen excitement even more.

According to MAXSUN, Zen's initial release date is pegged for January 17th, which, if true, would probably mean a product announcement around CES 2017 (scheduled from the 5th of January through the 8th) - at the same time as Intel is expected to fully unveil their Kaby Lake parts. The company also reports a second release window at March 2017, which lends further credence to AMD's expected staggered launch of Zen-based processors, first for the High-Performance-Desktop (HEDT) market, and trickling down from there. MAXSUN also confirms the pricing scheme we reported yesterday, with regards to the companies' SR7 processors (the top-of-the-line parts in the Zen line-up, and whose naming scheme I think isn't the final one) - the company states these are expected to be priced at around 1500-2000 Yuan SKU ($250-$300).
Performance levels for the price are reported to be not too shabby - that AMD's best performing offerings (8 core, 16 thread chips) would be competitive with Intel's $1089 i7-6900K, an equally 8 core, 16 thread offering (like AMD demonstrated with it's Blender test on-stage, though clock-speeds for the Intel processor were normalized at Zen's 3.0 GHz engineering sample). Taking those performance levels with a grain of salt, the value proposition does seem to be considerably high, especially if Intel's Kaby Lake performance improvements do end up being as rumored.
MAXSUN also seemingly confirmed expected, finalized clocks for AMD's next processors, quoting an improvement from the 3 GHz on Zen's engineering samples, at 3.15-3.30 GHz base clocks and 3.5 GHz boost; the company also reports that Zen can be easily clocked to 4.2 GHz on conventional means, and up to 5 GHz with LN2. All in all, rumors being worth what they are, it is definitely an exciting time to be a PC enthusiast. Let's just see if AMD will deliver, or crash and burn like it has done in the past.
Source: MAXSUN
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102 Comments on AMD's Zen Rumored for January 17th Launch; 8 Cores With 16 Threads for $300

#26
qubit
Overclocked quantum bit
FrickIPC won't be. Maybe Haswell.
Why do I get the feeling you're right? :ohwell:
Posted on Reply
#27
GhostRyder
I still hold my reservations until we see some independent benchmarks. Still though, it sounds like a decent platform and promising since its ditching Bulldozer so we should expect to see some decent performance out of it. Its just how much will we get...
Posted on Reply
#28
prtskg
FrickIPC won't be. Maybe Haswell.
I'm expecting IPC between ivy and haswell. And I'd definitely get some AMD cpus if they can manage it. Getting ahead of haswell in one generation would be exceptional, something which i find hard to believe.
Posted on Reply
#29
cdawall
where the hell are my stars
They would release after Xmas. Who skips the holiday season? Oh wait amd a day late and dollar short as usual. Oh well hopefully it's super competitive and slams 6900k prices into the ground.
Posted on Reply
#30
alucasa
I am fine with Haswell IPC level.

If they can keep that it on that level, I might not need to source an ES Haswell-E 10 core ships and instead go for Zen 8/16 instead for my secondary rendering / media rig.

I wish it was LGA though. Oh well.
Posted on Reply
#31
TheHunter
Some leaked screenshoot


Unlocked 8core ~ 500$
Posted on Reply
#32
alucasa
If 500 is true, then fack it.

I can source haswell-E for a lot cheaper.
Posted on Reply
#33
Ungari
UbersonicNot a chance, they know from the FX-9590 that people will not pay Intel prices for an AMD CPU.

300 sounds about right for this.
An invidious comparison as FX 9590 was a binned stock OC'd 8350.
This is a whole new Arch.
Posted on Reply
#34
TheLostSwede
News Editor
cdawallThey would release after Xmas. Who skips the holiday season? Oh wait amd a day late and dollar short as usual. Oh well hopefully it's super competitive and slams 6900k prices into the ground.
You do know that Intel is supposed to announce it's new stuff at CES, no? So AMD being a week and a half later is hardly going to matter if the launch date is true.
Posted on Reply
#35
cdawall
where the hell are my stars
TheLostSwedeYou do know that Intel is supposed to announce it's new stuff at CES, no? So AMD being a week and a half later is hardly going to matter if the launch date is true.
It's more of a frustration to me if they released before Xmas than that means more money for me before Xmas. Has nothing to do with how tech is timed.
Posted on Reply
#36
Ubersonic
UngariAn invidious comparison
Nah it's a fine comparison, AMD's current bosses now know that people won't pay Intel prices for an AMD chip. The new flagship will be priced against a 4c8t i7 not any of Intel's enthusiast models because AMD have learnt that lesson from the FX-9590 debacle, they know that even if they manage to beat Intel's offerings the consumer base will still expect them to be cheaper (and they know also that Intel is profiteering from their lack of competition and can/will drop prices when Zen arrives).

Even when the Athlon XP/64 had their balls in the Pentium IV's mouth consumers were still buying the more expensive/inferior Intel CPU's by a stupidly scary ratio.
Posted on Reply
#37
thebluebumblebee
EasoPlease be success, please be success.
Hear, hear. We need AMD to succeed.
I do think that these leaks are being orchestrated by AMD so that people will hold off on end of the year purchases.
Posted on Reply
#38
aldo5
prtskgI'm expecting IPC between ivy and haswell. And I'd definitely get some AMD cpus if they can manage it. Getting ahead of haswell in one generation would be exceptional, something which i find hard to believe.
I like these posts ala: "think it will be haswell, but maybe ivy, definietly not skylake, but Kably will smoke this"... between all those "generations" there is 10-15% performance difference (corse count = the same; frequency got little up, but overclock little down) - if amd lands in the lower part (of this narrow gap) = win, if higher part = win... because intel sucks (well not really - intel is stronger than ever - it just thinks it client sucks and will buy any "next generation" or at least think and talk like about new generation - even when performance increase is way below price increase)
Posted on Reply
#39
eidairaman1
The Exiled Airman
UngariAn invidious comparison as FX 9590 was a binned stock OC'd 8350.
This is a whole new Arch.
Had difficulty holding 5.0GHzunder water, My 8350 holds 5.1 on Air.
Posted on Reply
#40
swaaye
If the performance was actually at Intel's level, the pricing would be too. See the pre-Core 2 era when AMD had $1000 CPUs too and even had a growing server presence.

Hopefully they can at least hit Sandy Bridge performance per clock per thread in general.
Posted on Reply
#41
eidairaman1
The Exiled Airman
swaayeIf the performance was actually at Intel's level, the pricing would be too. See the pre-Core 2 era when AMD had $1000 CPUs too.
Different era
Posted on Reply
#42
Evo85
TheHunterSome leaked screenshoot


Unlocked 8core ~ 500$
Source please?
Posted on Reply
#43
Captain_Tom
TheLostSwedeUnlikely, but let's see. If you'd read the source better, you would also have seen that it's high-end overclockable part(s) is expected to sell at over $500 and launching in Q1 (March?). The $250-300 part is said to compete with the i7-6850K, admittedly at half the price though.

If they can pull this off, Intel is going to have to up their game a couple of steps at least, even if the per core performance is slightly lower than Intel's.
The funny thing is Intel's IPC doesn't even look much better. At most Intel will have a 10% advantage, and more likely it will be ~5%.

Intel will definitely have a raw performance advantage due to higher clockspeeds, but I'm not so sure they will win in efficiency at this point...
Posted on Reply
#44
TheGuruStud
Captain_TomThe funny thing is Intel's IPC doesn't even look much better. At most Intel will have a 10% advantage, and more likely it will be ~5%.

Intel will definitely have a raw performance advantage due to higher clockspeeds, but I'm not so sure they will win in efficiency at this point...
Give me overclocking or give me death.
Posted on Reply
#45
Folterknecht
So a AMD "5960X" with 4.2 GHz possible on air for 300$? :wtf:

That I 'll only believe when I see it in shops ... sounds to good to be true.
Posted on Reply
#46
TheHunter
the source is overclock.net


small correction all are unlocked, just that 500$ is special bin. Normal for 350$ should do 4.2ghz on avg, that 500$ probably ~ 4.6ghz.
Posted on Reply
#47
swaaye
eidairaman1Different era
If AMD could command a price premium with a superior product, they would be all over it in the blink of an eye. Again. In the GPU market too.
Posted on Reply
#48
Ungari
Intel charges the consumer twice for the ability to overclock.
What I love about AMD, is unlike Intel they don't charge an extra premium for unlocked CPUs and Mainboards.



Posted on Reply
#49
Grings
Did you guys who post about how amd used to price gouge actually build pc's back then?

And i'm not sure which era you mean, the one where i paid £55 for a barton xp, the one where i paid £70ish for a s939 3500, or the time i got an opteron 165 (my first dual core!) for about £90

Because you could overclock all of them to as fast as the top silly price chip (which they price matched to intels expensive units, pretty fair as they were faster)
Posted on Reply
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