Microsoft has started selling Xbox Cloud Gaming time to people who don't pay for Game Pass. Starting today, Xbox Insiders without an active subscription can buy prepaid playtime and stream games on supported devices, with a broader rollout planned for November. There are three packs at what Microsoft calls introductory launch pricing: 10 hours for $3.99, 25 hours for $7.99, and 50 hours for $11.99. The packs are ad-free and come with shorter wait times, and the purchased hours don't expire until they are used up. Insiders can also keep using the free, ad-supported option Microsoft began testing in July. These pay-as-you-go plans arrive right before the monthly hour limits Microsoft announced in September kick in.

Starting in November, Game Pass Ultimate ($22.99) includes 15 hours of cloud gaming per month, Premium ($14.99) gets 10 hours, and Essential ($9.99) gets just five. Microsoft expects the caps to affect around 4% of subscribers, and said those who run out will be able to buy extra playtime through the Xbox Store. It seems likely these packs will double as top-ups for subscribers, though Microsoft hasn't confirmed that yet. On paper, $11.99 gets you more than three times the streaming hours Ultimate includes each month. Of course, Ultimate also comes with the Game Pass library, while the packs are meant for streaming eligible games you already own. More details on eligible games and market availability should follow in November. Since the current prices are labeled introductory, they could very well change later.