Friday, July 31st 2026

Apple Talks Memory Shortage and Evaluating More Suppliers

Apple has reported record quarterly results for the second quarter, ending with $109.4 billion in revenue, highlighting the resilience of its business in recent months. The company is also one of the largest supply chain operators globally, manufacturing electronics across mobile, laptop, and desktop computing. When asked about recent memory inflation during an earnings call, Apple's CEO Tim Cook explained that the company has benefited from stockpiling memory inventory and reduced costs for some other non-memory components in its bill of materials (BOM) for each device. Additionally, Apple sources memory from three suppliers: SK hynix, Micron, and Samsung, while also exploring other options. This suggests that the rumored evaluations of YMTC for NAND Flash and CXMT for DRAM are accurate, and Apple is likely undergoing some form of regulatory approval.
You can see the statement from CEO Tim Cook below.

Apple CEO Tim CookYeah. Let me back up and talk about memory in general, because I know this is a subject on many of your minds. If you look at, as I'd said on the last call, we paid more for memory in the March quarter than the December quarter. As I alluded to last quarter, we expected to pay significantly more in the June quarter than the March quarter, and that is what happened. It was partially offset by the benefit of carry-in inventory. For September, we expect to pay even higher memory costs, and we're able to offset partly by a few factors, and let me walk through kind of what they are. The first is, as you would expect, we have a benefit from some carry-in inventory in the September quarter. However, we believe we'll see decreasing benefit from this over time beyond the September quarter.

The second is, we're expecting lower costs on certain non-memory components that are in our BOM. If you look beyond September, we see the market pricing for memory continuing to increase, which could drive an increasing impact on our business, and we're continuing to evaluate this. In terms of the sources of supply, primarily the DRAM market has three suppliers. Obviously if there were more suppliers, that would be good, and it would help us on the supply side and perhaps the pricing side. It's unclear on the pricing side, it could help on the supply side. We're evaluating all options.
Source: Apple Earnings Call Transcript
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15 Comments on Apple Talks Memory Shortage and Evaluating More Suppliers

#1
azrael
...it would help us on the supply side and perhaps the pricing side. It's unclear on the pricing side, it could help on the supply side.
You just have to love this.

And again, who's responsible for the current crisis and because of what. We all know the answer to this but companies choose to play coy.
Posted on Reply
#2
_JP_
Bottom configuration iPhone 18 back at 64GB of storage for $899 (w/one year of iCloud, only), anyone? :D /s
Posted on Reply
#3
kondamin
_JP_Bottom configuration iPhone 18 back at 64GB of storage for $899 (w/one year of iCloud, only), anyone? :D /s
I doubt they will go below 128, I doubt 64 is still being made in volume that apple can use it in the amounts they need it.
Posted on Reply
#4
GenericUsername2001
Perhaps Apple should take its gigantic pile of money (they posted just under $30 billion in net profit last year) and build their own RAM factories. Obviously that would take several years to get started, but afterwards they would never have to worry about supply again.
Posted on Reply
#5
freeagent
But then people would complain about proprietary made by Apple memory :rolleyes:
Posted on Reply
#6
Prima.Vera
_JP_Bottom configuration iPhone 18 back at 64GB of storage for $899 (w/one year of iCloud, only), anyone? :D /s
In a normal world, the minimum storage those phones would have would be 512GB, while the RAM 16GB. Minimum specs.
Posted on Reply
#7
kondamin
APPL went down 7% because of it.
That's a whole lot of valuation gone up in smoke
Posted on Reply
#8
R0H1T
freeagentBut then people would complain about proprietary made by Apple memory :rolleyes:
Proprietary how? Is Apple inventing a new kind of memory? Also it's at best "wishful" thinking, given that vast majority of the stuff needed, for this, is probably patented so a complete non-starter.
Posted on Reply
#9
freeagent
R0H1TProprietary how? Is Apple inventing a new kind of memory? Also it's at best "wishful" thinking, given that vast majority of the stuff needed, for this, is probably patented so a complete non-starter.
Because people just love to complain about Apple.
Posted on Reply
#10
Prima.Vera
freeagentBecause people just love to complain about Apple.
Without good reasons?
Posted on Reply
#11
cvaldes
Prima.VeraWithout good reasons?
People on the Internet like to complain about everything, often with no reason whatsoever. Not just Apple.

Anyhow, if you replaced "Apple" with "Razor", "Lenovo", "Dell" , "HP" or "Framework" do you think there would be same amount of vitriol?

I dunno. I feel like the people who complain the most about this have some sort of massive inferiority complex.

Anyhow what sane computer designer WOULDN'T explore additional vendors in times of supply shortfalls?

If you're a chef and your favorite spaghetti brand doubled in price, wouldn't you look at other manufacturers' products? DUH
Posted on Reply
#12
freeagent
Prima.VeraWithout good reasons?
Lol.. I have used iPhones since 2012, I like them :D
Posted on Reply
#13
remixedcat
cvaldesPeople on the Internet like to complain about everything, often with no reason whatsoever. Not just Apple.
there was someone that said seagate seatools firmware upgrading was very hard and it's really no harder than most firmware flashing. You want hard.... I beta tested a router to where the only way to upgrade firmware was SSH and TFTP.
Posted on Reply
#14
Prima.Vera
cvaldesPeople on the Internet like to complain about everything, often with no reason whatsoever. Not just Apple.

Anyhow, if you replaced "Apple" with "Razor", "Lenovo", "Dell" , "HP" or "Framework" do you think there would be same amount of vitriol?

I dunno. I feel like the people who complain the most about this have some sort of massive inferiority complex.

Anyhow what sane computer designer WOULDN'T explore additional vendors in times of supply shortfalls?

If you're a chef and your favorite spaghetti brand doubled in price, wouldn't you look at other manufacturers' products? DUH
Bro, that's exactly NOT what I meant.

When I'm complaining, is something like that:
- I want to plug the (USB 3) cable in the phone and see, then download all the pictures and movies I took, WITHOUT any hassle.
- I want to plug the cable and download/upload all my saved music WITHOUT any hassle, or additional software.
- I want to view all files on my folders, including saved documents, text files, notes, without any hassle and same as above.

Q: Can you do that on any Apple device, specifically an iPhone??
A: NO.

End of discussion.
Posted on Reply
#15
Ando
Prima.VeraBro, that's exactly NOT what I meant.

When I'm complaining, is something like that:
- I want to plug the (USB 3) cable in the phone and see, then download all the pictures and movies I took, WITHOUT any hassle.
- I want to plug the cable and download/upload all my saved music WITHOUT any hassle, or additional software.
- I want to view all files on my folders, including saved documents, text files, notes, without any hassle and same as above.

Q: Can you do that on any Apple device, specifically an iPhone??
A: NO.

End of discussion.
You actually can just plug an iphone into a windows computer and access all photos from the camera roll. Not movies though.
IOS has had a file explorer for some time, you can save documents, text files, etc and view them.

Music is a hassle if you aren't buying off itunes though. I tried looking for a 3rd party option outside of the music app, but none seemed very good for just dragging and dropping playlists I have elsewhere onto the device. You can manually add music you already have to the music app, it's just annoying.
Posted on Reply
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